Commercial Growth Director

hace 2 días


San José, San José, Costa Rica Coca-Cola A tiempo completo
Commercial Growth Opportunity:

We are looking for a Commercial Growth Director to drive the growth of our business across various channels. The ideal candidate will have a deep understanding of FMCGs commercial area, modern trade, bottler economics, system levers, processes, and tools.

Main Responsibilities:

  • Develop and execute growth-oriented channel strategies that drive basket incidence and capture incremental share of voice.
  • Implement modern trade market plans focused on improving shopper accessibility and affordability, strengthening customer relationships, and maximizing our products' incidence in shoppers' baskets.
  • Influence key stakeholders in CCL Hubs, Marketing, Franchise Operations, and beyond to ensure the commercial agenda is delivered in the market.
  • Collaborate with regional networks to support the delivery of these plans and leverage advanced analytics for opportunity identification.
  • Act as a leader within and beyond the team, promoting a collaborative and inclusive environment that puts people first.

Requirements:

  • Minimum of 10 years of professional experience in operations, commercial strategy, and trade marketing.
  • Proven abilities in analytical thinking, leadership, initiative, teamwork, work under pressure, adaptability, and influence.
  • Deep knowledge of FMCGs commercial area, modern trade, bottler economics, system levers, processes, and tools.
  • Proven experience in commercial planning and execution, with strong skills in channel strategy, value or route to market, innovation, and portfolio strategy.

Benefits:

  • A chance to work with one of the world's most recognized brands and contribute significantly to its future chapter.
  • Spotlight to world-class commercial leaders that will provide learning opportunities and exposure.
  • An inspired culture that supports innovation and taking risks.


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