Polar Marketing Strategist
hace 16 horas
We Go Bold, We Go Together, and Go for New. At Quark Expeditions, we carry the spirit of great explorers who constantly ask themselves: what's beyond that point on the horizon? What's out there that we cannot see?
Our team is committed to creating life-changing experiences for our clients by leveraging our unparalleled polar expertise. We profoundly transform people's sense of themselves — and of the world around them. Our mantra is simple: **always go beyond**.
In this role as a Polar Marketing Strategist, you will:
- Collaborate with our marketing team to instill an appreciation of data-focused programs.
- Aid in developing strategies to efficiently acquire and convert new trade B2B prospects into customers.
- Design high-quality marketing campaigns to retain our trade partners and increase their lifetime value (LTV).
- Work across the Group to develop best-in-class trade programs.
You will also:
- Help define a data collection and collation strategy from which customer programs are built.
- Create segmentation and define further programs to customize communications for lead generation, conversion, and repeats.
- Work with our acquisition experts to deliver a seamless journey from initial contact through to retention irrespective of channel.
To be successful in this role, you should have:
- Proven 3 years of experience in a B2B marketing environment, working with the travel trade.
- In-depth knowledge of working with CRM strategies and Salesforce Cloud Experience.
- Demonstrable experience in building CRM strategies to deliver customer growth.
- An analytical mindset and ability to drive outcomes through data analysis.
- Excellent verbal and written communication skills.
We offer:
- A competitive salary.
- Health benefits.
- Paid Time Off.
We believe in fostering a diverse, equitable, and inclusive environment where everyone can thrive. If you're a passionate individual who wants to contribute to something bigger than yourself, we'd love to hear from you.
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