Content Strategist for Global Marketing
hace 12 horas
At World Fuel Services, our employees are the backbone of our global success.
We lead the industry due to the diverse talents of our approximately 5000 strong professional team.
A dynamic and culturally-diverse environment fuels innovative thinking, collaboration, and efficient execution.
This high-performance culture enables us to drive sustained growth.
In a collaborative environment, we promote an atmosphere where individuals can thrive.
Key Responsibilities:
- Gather expert insights to develop compelling content that supports marketing initiatives.
- Develop and implement a content strategy/calendar aligned with overall marketing goals and objectives.
- Repurpose content for social media and internal communications.
- Attend trade shows to gather feedback and customer testimonials.
- Create case studies showcasing our products/services and communicate value to customers.
- Conduct interviews to tell stories that resonate with our target audience.
- Serve as a resource to the Marketing Product Manager (MPM) and provide support for defined content streams.
- Localize messages to ensure they resonate with regional audiences.
- Manage the flow of marketing communications in a quick-turn environment.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field.
- 3+ years of experience in marketing communications, with a focus on content creation.
- Strong written and verbal communication skills in English.
- Ability to work independently and manage multiple projects simultaneously.
- An extroverted personality who thrives on connection with others.
- Experience in aviation is desired.
- Front-end Drupal or CMS experience a plus.
- Ability to quickly turn around high-quality content.
- Strong organizational skills and attention to detail.
This Content Strategist will play a key role in developing content that supports our marketing initiatives, engages customers, and drives sales.
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