Marketing Strategist

hace 1 mes


San José, San José, Costa Rica Cummins A tiempo completo

Cummins Marketing Role

We are looking for a talented Marketing Specialist to join our team specializing in marketing for our distribution business in San José, Costa Rica.

As a Marketing Specialist, you will make an impact in the following ways:

  • Visit clients nationwide along with the Commercial Manager and Valvoline Representative to identify new marketing opportunities.
  • Be responsible for the control and budget of marketing, expense projection, execution of the budget as planned, and liquidation.
  • Execute the marketing plan: promotions, control of gallonage purchase vs. MKT budget, prospecting with new clients.
  • Follow up on the implementation of the media plan (execution of communication to clients through digital media, ATL, and BTL).
  • Create and deliver reports on executions and budget control to the commercial area and Valvoline, as well as make executive presentations.

Requirements

To be successful in this role, you will need the following:

  • University Degree in Administration, Marketing, Communication, or a related field. A Master's degree is desirable.
  • Solid experience in Marketing, Communication, Advertising, Budget Management, and Trade Marketing (BTL) activities.
  • Experience in data management and analysis, intermediate Excel skills.
  • Availability for visits outside La Gran Area Metropolitana and tours, 40% per year.
  • A valid driver's license is required; you will use a departmental car for client visits.
  • Advanced English.
  • Ideal experience in the lubricants, automotive, or consumer goods sector.


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