Digital Marketing Strategist

hace 4 semanas


San José, San José, Costa Rica 24 Hours Group A tiempo completo

About 24 Hours Group

We are a dynamic organization seeking a highly skilled and experienced Digital Marketing Strategist to join our marketing team.

Estimated Salary: $65,000 - $85,000 per year

Job Description:

Responsibilities:

  • Develop and execute targeted digital advertising campaigns across multiple platforms to increase brand awareness and drive traffic.
  • Analyze campaign performance data to make informed decisions and optimize campaigns for maximum ROI.
  • Conduct keyword research, create compelling ad copy and creative assets, and manage bids to achieve campaign objectives.
  • Monitor and report on campaign performance, identifying areas for improvement and implementing changes as needed.
  • Collaborate with internal teams to ensure campaigns align with business objectives and brand messaging.
  • Stay up-to-date with the latest trends and best practices in digital marketing to maintain a competitive edge.

Requirements:

  • Proven experience managing digital advertising campaigns across Google Ads and Facebook Ads.
  • Strong analytical skills with the ability to analyze data, identify trends, and make informed decisions.
  • Experience with keyword research, ad copywriting, bid management, and campaign optimization.
  • Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.
  • A strong understanding of digital marketing best practices, industry trends, and emerging technologies.
  • Google Ads and Facebook Ads certification preferred.

Technical & Physical Requirements:

  • A high-speed and stable internet connection.
  • A modern laptop/desktop with a working headset and microphone (minimum Intel Core i5 generation 10th processor and 12 GB RAM).
  • A quiet workspace without background noises.
  • A power backup and internet backup system is required.


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