Digital Marketing Strategist
hace 6 días
At Betterwho, we are seeking a highly skilled Digital Marketing Strategist to join our team. The ideal candidate will be responsible for expanding our online presence, generating qualified leads, managing all outward-facing communication, and maintaining our online reputation.
The successful candidate will manage, measure, and adjust all marketing efforts to expand our online visibility, build and nurture a list of prospective clients, and manage marketing-related projects as they arise.
Key Responsibilities:
- Setting up and managing marketing campaigns
- Providing advertising assets to vendors
- Regularly reviewing campaign progress and adjusting strategies
- Interpreting online marketing analytics and presenting findings to management
- Managing vendors that handle SEO, PPC, and paid marketing efforts
- Providing sales department with company content for sponsorships and events
- Creating editorial and content-creation calendars for social media platforms
Requirements:
- Two+ years of experience in marketing, specifically with analytics or digital advertising tools
- Effective writing, speaking, presenting, and active listening skills
- Good interpersonal skills and ability to collaborate with management and team members
- A general understanding of visual design consistency and brand elements
- Ability to analyze data, think critically, and make decisions
- Creativity, adaptability, and familiarity with current marketing trends
- Project management skills, including goal-setting and deadline management
What We Offer:
- Full-time employment with competitive salary and benefits
- Opportunity to work with a dynamic team and contribute to company growth
- Professional development and training opportunities
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