Social Media Marketing Lead
hace 6 días
Maintain a strategic approach to Social Media marketing, ensuring brand consistency and engagement across the Latin American region.
The ideal candidate will possess in-depth knowledge of Social Media platforms, trends, and best practices. Responsibilities include developing content strategies, collaborating with regional teams, and analyzing performance metrics to inform future marketing initiatives.
This role is an excellent opportunity for a creative and results-driven individual to join Marriott Worldwide's marketing team and drive business growth through innovative Social Media solutions.
Key Responsibilities- Develop and implement comprehensive Social Media strategies for assigned hotel portfolio
- Collaborate with cross-functional teams to align marketing efforts with regional business objectives
- Analyze Social Media metrics to inform data-driven decision making and optimize marketing campaigns
- Create engaging content that resonates with target audiences and drives brand awareness
- Stay up-to-date on industry trends and best practices to ensure Marriott Worldwide remains at the forefront of Social Media marketing
- Bachelor's degree in Communications, Marketing, or related field
- At least 2 years of experience in Social Media marketing, with a proven track record of success
- Excellent understanding of Social Media platforms, including Facebook, Instagram, Twitter, and LinkedIn
- Strong analytical skills, with ability to interpret data and make informed decisions
- Excellent communication and interpersonal skills, with ability to work effectively with cross-functional teams
- Ability to work independently, with minimal supervision, and prioritize tasks effectively
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