Digital Content Strategist for AEC Industry
hace 2 días
Job Summary
We are seeking a highly skilled Digital Content Strategist to join our team at Discovered. This individual will be responsible for developing and executing a comprehensive content marketing strategy that drives qualified traffic, leads, and sales digitally.
The ideal candidate will have a strong background in content creation, with excellent writing and editorial skills, as well as expertise in SEO and SEM. They will also possess project management skills and the ability to think like an educator, understanding what the audience needs to know and how they want to consume it.
The salary for this role is $80,000 - $110,000 per year, commensurate with experience. If you are a motivated and creative professional looking to take your career to the next level, we encourage you to apply.
About the Role
In this role, you will be responsible for creating high-quality content that accurately reflects the true tone and spirit of our brand. You will work directly with the sales team to integrate content into the sales process, allowing them to close more deals faster. Additionally, you will monitor your organic search performance and routinely improve ranking and traffic results.
You will also be responsible for updating existing content to ensure it remains relevant and effective, and working across departments to act as a central role between leadership, sales, marketing, and business development. The successful candidate will be able to screen out sales pitches and look for the relevant brand and customer story.
Requirements
- Impeccable writing and editorial skills, with an outstanding command of the English language.
- Expertise in SEO and SEM, including proficiency in tools such as SEM Rush and Google Analytics.
- Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns.
- Able to think like an educator, intuitively understanding what the audience needs to know and how they want to consume it.
- Incredible people skills and the ability to work effectively with cross-functional teams.
- Familiarity with principles of marketing and a passion for new technology tools.
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