Data Strategist
hace 1 mes
About the Role:
La empresa líder en gestión de datos, Performics, busca un profesional experimentado como Data Strategist para liderar la estrategia de datos en el equipo.
Responsabilidades:
· Planificar y implementar estrategias de datos para mejorar la toma de decisiones empresarial.
· Desarrollar recomendaciones basadas en análisis de datos para mejorar la eficacia de las campañas de marketing.
· Identificar oportunidades y riesgos en la industria y desarrollar planes para aprovecharlas.
· Colaborar con el equipo de datos para desarrollar herramientas y procesos de análisis de datos.
Requisitos:
· 7+ años de experiencia en gestión de datos o campo relacionado.
· Conocimientos avanzados en herramientas de análisis de datos como Tableau, Datorama o Microsoft Power BI.
· Experiencia en trabajo en equipo y liderazgo, con habilidades interpersonales y de comunicación efectiva.
· Conocimientos de tecnologías de datos como DMPs, Google Analytics y digital pixel tracking.
Perfiles de candidato:
· Experiencia en la industria de marketing y publicidad.
· Conocimientos de lenguajes de programación como Python, R o SQL.
· Habilidades en la creación de informes y presentaciones para presentar análisis de datos.
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