Casino Marketing Specialist
hace 2 semanas
About the Role
We are seeking a skilled Casino Affiliate Manager to join our team at WPT Global. As a key member of our marketing department, you will be responsible for developing and executing affiliate marketing strategies to drive customer acquisition and revenue growth.
Key Responsibilities
- Recruit and manage a network of high-performing affiliates to promote our online casino platform.
- Monitor and analyze affiliate performance, using metrics such as conversion rates, player value, and ROI.
- Develop and execute affiliate recruitment and retention strategies to maximize revenue.
- Collaborate with cross-functional teams to integrate affiliate marketing efforts with other marketing channels.
- Stay up-to-date with industry trends and best practices to ensure continuous improvement and optimization.
Requirements
- 3+ years of experience in casino affiliate marketing or a related field.
- Strong analytical and problem-solving skills, with ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills, with ability to build and maintain relationships with affiliates and other stakeholders.
- Proven track record of success in affiliate marketing, with a focus on customer acquisition and revenue growth.
- Familiarity with Google Sheets, Excel, or similar tools, and ability to analyze and interpret data.
Preferred Qualifications
- Fluency in a second language, especially Spanish or Portuguese.
- Previous experience with CellXpert, Branch.io, and Appsflyer, or similar programs.
- Prior knowledge of poker and the online gaming industry.
About WPT Global
WPT Global is a leading online gaming platform that offers a wide range of games and betting options. We are committed to providing a safe and secure gaming experience for our customers, and to building long-term relationships with our partners and stakeholders.
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