Outreach Specialist

hace 1 semana


San José, San José, Costa Rica Gambling Group A tiempo completo

The Group has a growing U.S. HQ in Charlotte, North Carolina, with offices in Tampa, Florida as well.
Topics will range from all popular international sports; to Politics, Human/General Interest stories, current affairs and a host of other newsworthy outreach campaigns areas.
**Responsibilities**:

- Earn backlinks in national and local media, trade publications, blogs, and other websites across UK, US and other key global markets
- Build and nurture relationships with journalists, editors, bloggers, writers, webmasters, and sellers across numerous industries
- Support collaboration with various internal and external stakeholders across SEO, research, editorial, and social media teams to implement Digital PR strategies
- Support competitor analysis to identify areas of opportunity

**Requirements**:

- At least 1-2 years of Digital Marketing experience
- Familiarity with news cycles and an ability to craft strong and compelling pitches
- Excellent written and verbal communication skills
- Passion for SEO
- Excellent attention to detail
- Ability to manage several outreach projects simultaneously

Desirable Qualities
- Previous experience working for (or within) a gambling company
- Experience writing articles, business letters, communicating in person with an English-speaking audience
- A passion for sports and/or sports betting
- Strong, existing media relationships
- Experience creating outreach campaigns from ideation to execution
- Experience earning media placements with backlinks
- Basic understanding of SEO and function principles of search engines
- Experience using SEO tools like Ahrefs, Majestic, Semrush and Pitchbox

Perks & Benefits
- Comprehensive private Healthcare Insurance
- Flexible work environment and home office available
- Home office allowance
- Gym & Leisure Allowance
- All the hardware and software you need to be successful
- Regular company events and social outings, activities, Spot Awards and a Monthly Social Club
- Access to courses for Personal and Career Development
- Company Paid Volunteer Day



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