Business Consultant

hace 4 semanas

San José, San José, Costa Rica Catalina A tiempo completo
Business Consultant

Catalina Marketing Costa Rica is a leading provider of omni-channel solutions, and we're seeking a talented Business Consultant to join our team. As a Business Consultant, you will play a critical role in leading the creation of diverse campaign designs, ensuring they align with client objectives and budgets.

Responsibilities
  • Develop accurate estimates and comprehensive proposals based on in-depth data analysis, identifying target audiences and trends.
  • Collaborate closely with internal partners to optimize campaigns, build trusted relationships with sales teams, and manage project timelines.
  • Extract and analyze data from proprietary systems to identify trends and provide actionable campaign recommendations based on client objectives.
  • Generate detailed insights reports to support prospecting efforts, answer client questions, and create new business opportunities.
  • Identify target audiences by analyzing transactional and shopper data, uncovering brand or category trends to inform campaign strategies.
  • Consult and strategize with internal partners to optimize campaign designs for cost efficiencies and achieve client KPIs.
  • Build and maintain trusted partnerships with sales team members on assigned accounts, utilizing critical thinking for estimates and insights.
  • Act as the liaison to finalize campaign details, gather and share program information, and ensure alignment among all stakeholders.
  • Manage timelines and prioritize tasks to ensure work progresses according to plan and meets deadlines.
  • Assist with troubleshooting issues on pre-production and live campaigns, ensuring smooth operations and client satisfaction.
Qualifications
  • Bachelor's degree in Marketing, Advertising, Communications, Business Administration, Data Analytics, or a related field; or equivalent experience.
  • 3-5 years in digital marketing, customer success, brand insights, promotions, advertising, campaign management, data analysis, or a related field.
  • 1-3 years of experience at Catalina in Delivery, Analytics, or Customer Success (for internal candidates).
  • Proven track record of creating and managing marketing campaigns for clients of varying sizes and industries.
  • Experience in developing accurate estimates and comprehensive proposals based on data analysis.
  • Ability to work with multi-systems to create and manage targeting files for insights, estimation, execution, and measurement.
  • Strong analytical abilities to extract and analyze data from proprietary systems, identify trends, and provide actionable insights.
  • Experience in identifying target audiences and uncovering brand or category trends from transactional and shopper data.
  • Excellent written and verbal communication skills to generate detailed insights reports, answer client questions, and create new business opportunities.
  • Ability to build and maintain trusted partnerships with sales team members and internal partners.
  • Experience in acting as a liaison to finalize campaign details, gather and share program information, and ensure alignment among all stakeholders.
  • Proficiency in MS Office products, including PowerPoint, Excel, and Word.
  • Strong organizational and project management skills to manage timelines, prioritize tasks, and ensure work progresses according to plan and meets deadlines.

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