Strategic Social Media Marketing Specialist, Community Engagement
hace 23 horas
At Zm Financial Systems, we believe that innovation thrives on collaboration.
We're seeking a skilled Strategic Social Media Marketing Specialist, Community Engagement to join our team. In this role, you'll leverage your experience in digital marketing to design and execute effective social media strategies across the organization.
The Corporate Marketing Associate, Social Media & Community Management will be responsible for developing and maintaining social media marketing processes, building trust with internal stakeholders, and driving results-oriented marketing programs.
Key responsibilities include:
- Designing social community strategies for Zm Financial Systems globally
- Managing the global social calendar using inputs from various teams
- Creating social content across various channels, including LinkedIn and Twitter
- Owning the enterprise social media management platform and driving feature adoption
- Researching and recommending community marketing initiatives
- Working with Central Content Marketing and Operating Unit Marketing teams to drive community value
- Developing and implementing social listening & monitoring framework & dashboards
- Developing and implementing influencer marketing strategy
- Developing and implementing employee advocacy strategy
To succeed in this role, you'll need:
- Minimum 6 years of experience in social media marketing & online community building, preferably in financial services or enterprise software organizations
- Extensive knowledge of global B2B social media behavior, strategies, vendors, and best practices
- Able to look across multiple systems, multiple data sources to define and optimize performance
- Passionate about operational excellence and process improvement
- Data-driven approach with an eye on process optimization and change management
Zm Financial Systems offers a dynamic work environment, competitive compensation package, and opportunities for growth and development. We're committed to diversity, equity, and inclusion and welcome applicants from diverse backgrounds.
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