Trade Marketing Representative
hace 2 días
Trade Marketing Role
At British American Tobacco, we are committed to creating a better future. This is what drives our people and our passion for innovation. We are looking for a Trade Marketing Representative to join our team in Costa Rica.
Key Responsibilities
- Develop and implement a trade marketing plan for your territory, aligned with the company's objectives.
- Manage the implementation of merchandising and promotion plans in your points of sale, using displays to achieve agreed-upon brand and volume objectives.
- Monitor and maintain trade marketing and distribution representation in independent or chain stores, ensuring it is superior to the competition.
- Meet distribution objectives for each brand by channel and type of point of sale, maximizing availability according to brand strategies and market needs.
- Implement territorial marketing programs for presence and promotion, optimizing resource and material use to achieve high visibility in stores and sales performance for key strategic brands.
- Establish strong professional relationships with retailers to achieve high levels of support and loyalty, while also understanding the commercial environment.
- Manage financial reports and assets for your territory, ensuring trade marketing resources are used efficiently and effectively.
- Provide ongoing information on trade marketing and customer performance to ensure the Area Manager and key customer managers are informed.
Requirements
- Excellent communication skills.
- Proficiency in English.
- Strong sales, negotiation, and marketing skills.
- University degree in Marketing, Business, or a related field.
- Knowledge of sales.
- Proficiency in Office (Excel, Word, and PowerPoint).
- Valid driver's license (B1).
Benefits
- Competitive compensation package.
- Opportunities for growth and development.
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