Trade & Consumer Engagement Executive Heredia
hace 2 semanas
Be part of a revolutionary change
At PMI, we’ve chosen to do something incredible. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.
Who we’re looking for:
- Set up and/or support the development and deployment of a Trade Engagement plan for different multi-category initiatives to inform, educate and motivate our Trade partners in the best way possible to support the commercial KPI’s.
- Ensure clear and understandable communication towards Field Sales through Teams, Info bulletin and Sales Letter in collaboration with the Commercial Planning team.
- Help improve our retailer approach on different levels of interaction from a Trade Engagement point of view with a
constructive mind-set.
- Analyze past initiatives to compare the results vs. goals and to identify areas of improvement for future initiatives.
- Responsible of the DTE (Digital Trade Engagement Program) calendar for all categories. Also, must develop through the central team all necessary
assets for each campaign.
- DTE market strategy definition & execution
- Responsible of DTE (Digital Trade Engagement Program) execution on POS (point of sale material) (new clients/users, trade offline materials and point redemption).
- Assess trade segmentation data to set priorities in PPOSM/TPOSM allocation and deployment and ensure materials
are procured and distributed effectively. Guarantee the PPOSM maintenance in POS through the PPOSM Merchandisers team.
- Consumer engagement Strategic & tactical negotiation
- Implement trade and consumer activations (Bars, Point of sale, sponsorships, Sponsorships)
Who we’re looking for:
- College/University: Business administration, Marketing & Sales, Public Relations, Industrial engineering
- Proficient in English
- 3 years’ experience working in Trade Marketing & Execution of perfect store, picture of success, retail look in consumer goods
- Microsoft Office (Excel, PowerPoint, Word)
What we offer:
Our success depends on the people who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:
- Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
- Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
- Pursue your ambitions and develop your skills with a global business - our staggering size and scale provides endless opportunities to progress.
- Take pride in delivering our promise to society: to improve the lives of a billion smokers.
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