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Digital Center of Excellence Specialist
hace 2 semanas
Digital Center of Excellence Specialist
requirements
- Understanding of B2B and SaaS marketing.
- Hands-on experience managing paid media campaigns across variety of channels such as search, social, content syndication, and display. Operating on platforms such as Google, Demandbase, Facebook, LinkedIn, Twitter, and Integrate.
- An in-depth reporting and data background to unlock insights of marketing performance across programs, strategies, and datasets.
- Prior experience with ABM campaigns and reporting methodologies for account engagement and account acceleration would be advantageous
- Experience using BI and data visualization tools such as Tableau, Power BI, Salesforce, and Adobe Analytics.
- Expert proficiency in Excel (pivot tables, lookups, functions, formulas), HTML, CSS, and JavaScript. Bonus points for SQL, Python or R.
- Analytical skills (qualitative and quantitative) to be able to understand & communicate any additional reporting requirements to cross-functional teams & to communicate data insights effectively.
English Advanced C1
- Demonstrated success using attribution models to understand user behavior, lower acquisition costs, improve goal conversion, and optimize marketing performance across a variety of outbound and inbound programs.
- Self-motivated, results-driven, excellent organizational skills and extremely detail-oriented. Must be able to prioritize and meet deadlines in a fast-paced environment.
- Familiarity with Adobe suite of products such as Adobe Analytics, Adobe Audience Manager, Adobe Campaign, Adobe Launch, prior experience with a DMP a plus.
Tipo de puesto: Tiempo completo
Salario: A partir de ₡1.00 al mes
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