Field Marketing Manager, LatAm

As a Regional Marketing Manager, you will lead the development and execution of marketing programs that support our Americas Sales regions in Latin America.

As a Regional Marketing Manager, you will be the face of Marketing to your region, driving growth targets development and execution of marketing programs, directly impacting pipeline generation and strengthening our brand in the industry. You will have a demonstrated track record of improving data insights to identify positive outcomes and gaps to drive marketing plans and programs on time, on budget, with measurable results.

This is a great opportunity for a sharp, energetic marketer interested in being a part of one of the fastest growing companies in the Big Data space. We are a rapidly growing company and so you should be comfortable with changing priorities and responsibilities. Are you ready for your next challenge?

Your Impact

• Partner with Latin America sales leadership and Americas marketing team to build a plan that aligns with regional goals and priorities.
• Plan and execute strong, data-driven marketing activities and programs to drive pipeline generation and awareness in the region.
• Lead promotion of regional marketing programs, including Splunk-led events, regional sponsorships, executive events, hands-on workshops and more, to showcase customer success and demonstrate the value of Splunk to support new customer acquisition and expansion.
• Manage the regional calendar and email cadence to ensure optimal engagement and prevent fatigue to enhance success.
• Work with Partner marketing and development managers to develop joint marketing plans and campaigns and evaluate the marketing performance.
• Collaborate with supporting marketing functions including Americas programs and campaigns, global event marketing, customer marketing and others to build and coordinate overall regional strategy and integrate field programs into buyer's journey.
• Identify and translate key content assets for various Latin American marketing campaigns based on regional needs, use cases, industries, and market maturity.

Minimum Qualifications

• 5+ years of proven experience in marketing enterprise software; IT-specific software a plus; BI or SaaS experience a plus.
• Bilingual in English and Spanish required.
• This role offers a hybrid schedule, requiring in-office presence at minimum once a week to facilitate team collaboration. Remote work is permitted for the remainder of the week.
• Occational travel for events will be required.

Preferred Qualifications

• Fluent in Brazilian Portuguese is strongly preferred.
• Strong regional (Latin America) market knowledge .
• Data driven approach to planning and execution.
• Well versed within the different tactics used in the industry to reach and attract our target audience.
• Deep experience working with On24, Webex, Salesforce and Marketo (or equivalent tools) to execute integrated demand generation programs and measure their effectiveness.
• Have end-to-end, hands-on approach to marketing activities and programs.
• Budget management experience.
• Exceptional teammate and ability to influence others in cross-functional forums.
• Track record of delivering marketing results with a strong analytical mindset.
• Outstanding written and verbal communication skills and attention to details.

Why Cisco?

At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.