Ad Operations Specialist

Company Description

Experian is a global company in data services, helping organizations and consumers manage risk and make informed decisions. We empower individuals and businesses at important life moments, from purchasing a home to expanding customer bases. With over 125 years of experience, we specialize in data gathering, analysis, and fraud prevention. Our 21,700 employees across 30 countries are dedicated to innovation and creating opportunities for a better tomorrow. Recently ranked the fifth-best company to work for in Costa Rica, we prioritize inclusive culture, employee well-being, and career development. Join us at to be part of our team.

Job Description

Experian Consumer Services is looking for an experienced Ad Operations Specialist responsible for supporting the operational and technical aspects of digital marketing campaigns on our Integrated Marketing team. This includes ad trafficking, implementation, testing, monitoring, and optimizing campaigns across various digital channels, including: Affiliate, App, Audio, Display, CTV/OLV, and Social. You will drive qualified traffic and efficient conversions for our suite of credit education and identity protection subscription services. You will be an important partner in driving business impact through our outbound paid marketing efforts and influential in the overall success of the business lines.

You will exhibit in-depth data analysis, ability to collaborate with other teams to ensure campaign execution and performance, and have a solid understanding of the media ecosystem while having a tenacious focus on creating growth. You will report to the Digital Marketing Manager.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 5–7+ years of experience in digital ad operations, preferably in an agency or media
• Well versed in understanding of digital advertising landscape, including ad pricing (CPM, CPC, CPA, CPI, etc.), conversion funnels, tagging methodologies, and data metrics.
• Proficiency in ad serving platforms. (e.g., Google Campaign Manager/DoubleClick, Kochava, Cake)
• Strong data analysis and problem-solving skills.
• Proficient with Microsoft Excel (specifically pivot tables)

Additional Information

• Benefits/Perks:

Our benefits include: Medical, life and dental insurance, Asociacion Solidarista, International Share Save Plan, Flex Work/Work from home, Paid time off, Annual Performance Bonus, Education Reimbursement, Family Bonding, Bereavement Leave, Referral Program, and more.

• This is a fully remote job opportunity. #LI-Remote
• Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, engagement, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; Great Place To Work in 24 countries, FORTUNE Best Companies to work and Glassdoor Best Places to Work (globally 4.4 Stars) to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.