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Manager, Marketing, Fx

hace 2 semanas

Heredia, Costa Rica LSEG (London Stock Exchange Group) A tiempo completo

The Manager, Marketing, FX role will be responsible for ensuring the Capital Markets, FX marketing strategy of LSEG is activated with maximum impact and relevance to our customers and accounts in their respective markets, through design and delivery of end-to-end tactical marketing programs.

Key responsibilities:

- Management of pan Integrated Marketing tactic approach for global campaigns and core programs, to ensure Omnichannel delivery in your business area.
- Manage and deliver global tactics of the go-to-market Marketing plan for Capital Markets, FX.
- Develop and manage content strategy - through execution
- Work with internal stakeholders to prioritize new change initiatives and execute through to delivery.
- Examine, interpret and report results to relevant stakeholders.
- Manages processes to prepare for periodic business performance reviews.

Deliverables
- Manage the Omnichannel tactic execution framework for the Capital Markets, FX business.
- Execution of campaign tactics as per the framework agreed with internal stakeholders.
- In partnership with Insights & Analytics, measurement of the effectives of omnichannel demand execution.
- Accurate Hive 9 tactics visibility and spend against plan.

**Skills**:

- Curious with a strong desire to learn the business and our customers
- Experience in planning, executing, and optimizing integrated omnichannel marketing campaigns and programs.
- Driven by brilliant execution and proven track record of implementing best in class marketing.
- Knowledge of CRM tools and digital channels.
- Experience working with marketing automation tools (ideally Eloqua, Hive 9 and Salesforce) to execute, measure and optimize integrated demand generation campaigns.

At LSEG, we believe that creating a diverse and inclusive organisation is fundamental to the way we deliver on our promise of creating essential partnerships and open opportunities. Our open culture is central to how we deliver our purpose - driving financial stability, empowering economies and enabling customers to create sustainable growth - in everything we do.

Working with us means that you will be part of a dynamic organisation of 25,000 people across 70 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce. You will be part of a collaborative and creative culture where we encourage new ideas and are committed to sustainability across our global business. You will experience the critical role we have in helping to re-engineer the financial ecosystem to support and drive sustainable economic growth. Together, we are aiming to achieve this growth by accelerating the just transition to net zero, enabling growth of the green economy and creating inclusive economic opportunity.

LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives.

We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone’s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law. Conforming with applicable law, we can reasonably accommodate applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

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