Campaign Activation Specialist
hace 9 horas
As a Campaign Activation Specialist, you will play a critical role in driving the success of our promotional campaigns and initiatives across the customer base in Latin America.
You will be responsible for ensuring that our brand activation vision is effectively communicated to internal stakeholders, including brand & category teams. You will also develop in-store point-of-sale (POS) activation requirements and provide support materials to facilitate seamless execution.
Key Responsibilities- Channel Requirements and Timelines: Engage with brand & category teams to understand their needs and ensure alignment with campaign plans.
- Campaign Planning: Collaborate with marketing to develop effective campaign strategies by category and retailer.
- Account-Specific POS Materials: Develop account/channel-specific POS materials that meet the needs of our customers.
- Activity Tracking and Evaluation: Monitor and evaluate campaign activity versus plan, identifying areas for improvement and key insights for future strategy development.
Mondelez International is a leading global snacking company with a presence in 165 countries. Our WACAM division serves the Latin American market, comprising 12 countries and the U.S. territory of Puerto Rico. We offer a diverse range of iconic brands, including Choco-Soda, Doña Pepa, Coronitas, and Cua-Cua.
Requirements- A minimum of 5 years of experience in marketing, preferably in the fast-moving consumer goods industry.
- At least 3 years of experience in managerial and leadership roles.
- An advanced level of English language proficiency.
- Proficiency in Microsoft Office.
We are an equal opportunity employer committed to diversity and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, or any other characteristic protected by law.
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