Paid Media Associate

hace 12 horas


San José, Costa Rica Launch Potato A tiempo completo

**WHO ARE WE?
**

Launch Potato is a digital media company with a portfolio of brands and technologies.
As The Discovery and Conversion Company, Launch Potato's mission is to be the most innovative, tech-enabled media company connecting consumers to the world's leading brands.
The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across more than a dozen countries.
Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team.
**YOUR ROLE**

You will work with senior team members on creatives, strategies, and optimizations for our growing portfolio of Native advertising channels.
You will also report on business KPIs, oversee the testing structure, and research and develop new vertical themes based on competitive analysis.
The overall purpose of this position is to ensure the Native Paid Media team can seamlessly move forward in several established and emerging platforms as the business continues to grow.
You will be responsible for meeting critical business goals for Launch Potato's FinanceBuzz brand while supporting the Paid Media team with asset sourcing and creation, campaign management, and testing.
- Own the daily pacing/reporting process for various platforms
- Optimize campaigns to drive higher CTR, resulting in lower CPAs, and a higher return on ad spend
- Own an ongoing test log to document creative tests, wins, and losses over time, sharing results with the Native team and larger Paid Media team
- Over time, develop native skillset to own campaigns and platforms from end-to-end (campaign creation, asset building, launch, optimization, etc.)
- Honing your Native ad buying skillset and staying up to date with platforms' best practices

**WHAT YOU NEED TO SUCCEED**
- Fluent in English, both written and verbal
- 1-2 Years of experience with Native ad platforms like Taboola, Outbrain, Yahoo, etc.
- Experience creating Native ads with image assets and copy
- A successful track record of launching and managing campaigns in a digital media environment
- Ability to differentiate between various ad platforms in terms of their unique operations, audience, and successful creative/messaging
- Analytical skills; a passion for "letting the data do the talking" and making decisions and recommendations based on data
- Ability to work US Eastern Time Zone 9am-6pm; working hours may differ

Nice to have
- Experience designing and creating image assets in Canva
- Experience with reporting software like Looker, Tableau, etc.
From Day One, we've been committed to having a diverse, inclusive team and culture.
We are proud to be an Equal Employment Opportunity company.
We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.



  • San José, Costa Rica Directive Consulting A tiempo completo

    Directive Consulting is the performance marketing agency for SaaS companies.We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.We offer Paid Media, SEO, Performance Creative and Design, Video, Revenue Operations, and Strategy services to our clients by creating...


  • San José, Costa Rica Niuvort Solutions A tiempo completo

    **especialista en paid media**:**NiuVort Solutions**- San Pedro de Montes de Oca- San José- experiência- 1 años- Marketing- indefinido- jornada completa- salario- no especificado- publicado- hace 3 díasAnalizar al público objetivo.Crear estrategias de pauta para clientes internos y externos.Análisis de datos.Capacidad analíticaTrabajo en equipoPerfil...


  • San José, Costa Rica Niuvort Solutions A tiempo completo

    **especialista en paid media**:**NiuVort Solutions**- Montes de Oca- San José- experiência- 1 años- Marketing- indefinido- jornada completa- salario- no especificado- publicado- hace 3 díasAnalizar al público objetivo.Crear estrategias de pauta para clientes internos y externos.Análisis de datos.Capacidad analíticaTrabajo en equipoPerfil Del...

  • Paid Media Specialist

    hace 12 horas


    San José, Costa Rica Bairesdev A tiempo completo

    Who We areBairesDev is proud to be the fastest-growing company in America.With people in five continents and world-class clients, we are only as strong as the multicultural teams at the heart of our business.To consistently deliver the highest quality solutions to our clients, we only hire the Top 1% of the best talents and nurture their professional growth...


  • San José, Costa Rica Lionbridge Technologies A tiempo completo

    **Global Paid Media Project Manager**Employment Type: Temp FT Hourly; 6-month Contract(Potential transition to permanent role; Pacific or Mountain Time Zones only)Work Location: RemoteWe are looking for an experienced, results-driven Project Manager with a track record of managing measurably effective and impactful B2B digital media campaigns.You will be...


  • San José, Costa Rica Splunk A tiempo completo

    Splunk is here to build a safer and more resilient digital world.The world's leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable.While customers love our technology, it's our people that make Splunk stand out as an amazing career destination and why we've won so many awards as a best place...

  • Paid Media 2022

    hace 12 horas


    San José, Costa Rica Baum Digital A tiempo completo

    Descripción de la empresaEn Baum Digital contamos con 13 años de experiência en el ámbito del mercadeo digital en Costa Rica.Ofrecemos soluciones digitales con el fin de satisfacer las necesidades de nuestros clientes a través de la implementación de herramientas hechas a la medida, y de esta forma ayudarle a potencializar sus marcas.Actualmente hemos...


  • San José, San José, Costa Rica Launch Potato A tiempo completo

    Job DescriptionWe are seeking a highly motivated and detail-oriented Digital Media Account Associate to join our team at Launch Potato.This role will be responsible for providing exceptional support to our clients, ensuring seamless execution of their digital media campaigns.Responsibilities:Develop an in-depth understanding of client Key Performance...


  • San José, Costa Rica Linx Digital Agency A tiempo completo

    We're looking for a data-driven individual who's a critical thinker, and is either already media buying or looking to transition to digital media buying! You'll be working with the senior media buyer and account managers to manage and optimize YouTube ad campaigns for our clients, to ensure high-quality ad channels are created to reach target audiences....


  • San José, Costa Rica L. L. Bean A tiempo completo

    We invite you to be part of our team of trailblazers dedicated to helping people discover and enjoy the outside.Come join us.Because on the inside we're all outsiders.And if it's outside, we're all in.Position Purpose: Responsible for supporting Performance and Brand Media teams across Search, Affiliate, Paid Social, Digital Display/Video and...

  • Paid Search Coordinator

    hace 12 horas


    San José, Costa Rica Smiledirectclub A tiempo completo

    **Responsibilities**:1.Own and execute paid search campaigns across multiple lines of business.2. Review daily campaign pacing and results and actively optimize performance.3.Develop PPC strategy in conjunction with other media channels4.Keyword research, optimization and bidding algorithm tweaks.5.Coordinate marketing campaigns on Google Adwords, Bing ads,...

  • Jr. Paid Media

    hace 8 horas


    San José, Costa Rica Baum Digital A tiempo completo

    Descripción de la empresaEn Baum Digital contamos con 13 años de experiência en el ámbito del mercadeo digital en Costa Rica.Ofrecemos soluciones digitales con el fin de satisfacer las necesidades de nuestros clientes a través de la implementación de herramientas hechas a la medida, y de esta forma ayudarle a potencializar sus marcas.Actualmente hemos...


  • San José, Costa Rica Prodigious A tiempo completo

    Company DescriptionPublicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group.We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive...


  • San José, Costa Rica Zm Financial Systems A tiempo completo

    Collaboration = InnovationOne leads to the other.At Moody's, we believe good teamwork gives us an edge.We foster a culture that thrives on diverse perspectives to overcome ever-changing market challenges.Join us and let's move the world forward together.DepartmentCPG OU Digital MarketingRole/ResponsibilitiesThe Corporate Marketing Associate, Social Media &...


  • San Francisco, Heredia, Costa Rica Philip Morris International A tiempo completo

    At Philip Morris International, we're revolutionizing our business and building a future on one clear purpose: to deliver a smoke-free world. This transformation brings immense opportunities.Digital at PMI is dynamic, diverse, and disruptive. As a Paid Media Specialist, you'll lead the deployment and execution of Paid Media for Caricam Markets. Your key...

  • (Media) Account Manager

    hace 1 semana


    San José, Costa Rica Prodigious A tiempo completo

    Company Description Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. In LATAM, we are over 1,700 passionate employees that love to push boundaries and...

  • (Media) Account Manager

    hace 12 horas


    San José, Costa Rica Prodigious A tiempo completo

    Company DescriptionPublicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group.We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive...

  • Social Media Advisor

    hace 12 horas


    San José, Costa Rica Dxc Technology A tiempo completo

    The role of this social media advisor will primarily be focused on supporting global campaigns.Social Media Advisor is a masterful storyteller with digital and technical skills that with analytics and paid advertising experience.The Advisor must have in-depth knowledge of the technical usage and functionalities of social media networks, digital platforms,...


  • San José, Costa Rica Launch Potato A tiempo completo

    **WHO ARE WE?**Launch Potato is a digital media company with a portfolio of brands and technologies.As The Discovery and Conversion Company, Launch Potato's mission is to be the most innovative, tech-enabled media company connecting consumers to the world's leading brands.The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique...


  • San José, Costa Rica CHAT ASSASSINS A tiempo completo

    **Chat Assassins** works with premium personal brands. Our solutions consist of building their teams and systems that generate our clients more leads and sales. We are a premium service and hold ourselves to very high standards. Chat Assassins currently consist of 130+ team members with clients worldwide such as; USA, Canada, Australia, England, Japan, and...