Marketing Communications Specialist
hace 2 semanas
At World Fuel Services, our employees are the key to our global success. We are industry leaders due to the innumerable talents of our approximately 5000 strong professional team. Our people thrive in an entrepreneurial and culturally-diverse environment, where innovative thinking, collaboration and efficient execution are highly valued. Our high-performance culture is what allows us to drive sustained growth. Stronger together, we promote an environment where individuals can thrive.
**Responsibilities**:
- Gather information from domain experts and develop compelling content to support marketing initiatives.- Develop and implement a content strategy/calendar that aligns with overall marketing goals and objectives.- Repurpose content for social media and internal communications.- Attend trade shows to gather feedback and customer testimonials.- Develop case studies that showcase our products/services and communicate value to customers.- Conduct interviews and tell stories in a way that resonates with our target audience.- Serve as a resource to the Marketing Product Manager (MPM) and provide support for defined content streams.- Localize messages to ensure they resonate with regional audiences.- Create and manage flow of marketing communications in a quick-turn environment.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field.- 3+ years of experience in marketing communications, with a focus on content creation.- Strong written and verbal communication skills in English.- Ability to work independently and manage multiple projects simultaneously.- Extroverted personality who thrives on connection with others.- Experience in aviation is desired.- Front-end Drupal or CMS experience a plus.- Ability to quickly turn around high-quality content.- Strong organizational skills and attention to detail.
This Marketing Communications Specialist will play a key role in developing content that supports our marketing initiatives, engages customers, and helps drive sales. If you are an outgoing individual who is passionate about aviation and thrives in a fast-paced environment, we encourage you to apply.
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