![Pfizer](https://contents.bebee.com/companies/cr/pfizer/avatar-kETIK.png)
Country Brand Manager
hace 2 semanas
ROLE PURPOSE:
Own brand strategy & implementation of marketing programs for key Pfizer Internal Medicine brands in CAC.
Define and drive country brand strategies, drive product growth and lifecycle management, forecast revenue and operating expenses of assigned brands, ensuring the realization of revenue and profitability targets in country.
SPAN OF CONTROL:
- Has strong relationships with all relevant internal stakeholders in country (e.g. sales, digital, marketing, medical, access, finance, compliance, legal) and above country (e.g. RTAL, BIL, Global Customer and digital marketers)
- Reports to IM BU Lead.
KEY ACCOUNTABILITIES:
- Execution of portfolio strategy in country lead implementation of key Global brand programs and development of local activity as needed.
- Leadership of cross functional team, this will involve leadership of others that need to collaborate in the various activities to achieve success and will involve coordinating and directing their activities.
- Accountability for reaching local brand revenue target and developing regular forecast updates to aid financial planning.
- Accountable for the planning, spending & controlling of budgets agreed for own areas of responsibility
- Collaborate with customer facing leadership team to ensure implementation of agreed brand strategy
- Support product training
- Thorough understanding of the local customer market to ensure that customer insights and market issues are well understood and inform the overall brand plan
- Accountable for the planning, spending & controlling of budgets agreed for own areas of responsibility
- Oversee sales and forecasting, provide country input into overall European forecasts
- Portfolio P&L management
- Tailor brand and execute brand strategies to local market needs, and define local priorities for key internal medicine
- Select bestfitting modules from regional/global content; translate and transcreate brand materials, as needed
- Collaborate with global marketing to execute global project locally.
- Manage local agencies for transcreation (budget, scope, timing, and quality of project)
- Forecast brand performance and track progress towards target
- Allocate and execute in country brand budget
- Crossfunctional brand leadership across field force, account management, medical, legal, regulatory, etc.
- Train field force on product positioning and prioritization
- Partner with medical to educate KOLs on emerging medical research and differentiated product attributes
REQUIRED SKILL SET
- Action oriented to drive plan implementation
- Comprehensive business acumen & marketing experience
- Thorough understanding of revenue drivers for the portfolio
- Crossfunctional leadership and collaboration at local, regional and global level
- Strong communication and influencing skills
- Leads change: ability to adapt to new modes of operating
- Innovation leadership
- Willingness to take appropriate calculated risks
- Seizes accountability and holds people accountable
- Growsothers, builds effective teams
- Selfawareness
- Commits to "One Pfizer"
- Strategic and Operational Business/Marketing Planning
- Data analysis, interpretation and communications
- Performance and Program Metrics
- Exceptional interpersonal skills, collaboration & negotiation
EDUCATION
- 3 5 years of pharmaceutical experience includes sales and marketing
- Bachelor's Degree; master degree or MBA desired
- Fluent English in speaking and writing
- Learning agility
Work Location Assignment:
Flexible
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
-
Country Brand Lead
hace 2 semanas
San José, San José, Costa Rica Pfizer A tiempo completoONCOLOGY COUNTRY BRAND LEAD JOB DESCRIPTION_ROLE PURPOSE:Own brand strategy & implementation of marketing programs for key Pfizer portfolio brands in CAC. Define and drive country brand strategies, drive product growth and lifecycle management, forecast revenue and operating expenses of assigned brands, ensuring the realization of revenue and profitability...
-
Country Brand Lead
hace 2 semanas
San José, San José, Costa Rica Pfizer A tiempo completoONCOLOGY COUNTRY BRAND LEAD JOB DESCRIPTION_ROLE PURPOSE:Own brand strategy & implementation of marketing programs for key Pfizer portfolio brands in CAC. Define and drive country brand strategies, drive product growth and lifecycle management, forecast revenue and operating expenses of assigned brands, ensuring the realization of revenue and profitability...
-
Brand Manager
hace 2 semanas
San José, San José, Costa Rica Distribeauté A tiempo completoReconocida empresa del sector lujo y belleza, se encuentra en busqueda de gerente de marca / Brand Manager, con experiência en las siguientes funciones:Construcción y seguimiento del P&G de las marcas en conjunto con las áreas comerciales y financieras.Definición del presupuesto del área (A&P), con sus respectivos objetivos y metas que garanticen el...
-
North Cone Brand
hace 2 semanas
San José, San José, Costa Rica Organon A tiempo completoResumen de perfil:Su función principal es el de ejecutar las estrategias definidas por el Brand Manager para los mercados de su cono. Se centra en compartir Insights de las necesidades de los países que conforman el cono, así como asegurar la correcta implementación de las tácticas y acciones en el campo.Identifica oportunidades tanto del mercado en el...
-
Vuse Brand Executive
hace 2 semanas
San José, San José, Costa Rica British American Tobacco A tiempo completoBAT is evolving at pace - truly like no other organization. To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey BAT COSTA RICA IS LOOKING FOR A VUSE BRAND EXECUTIVE SENIORITY LEVEL: Junior Manager FUNCTION: Marketing – Marketing Deployment...
-
Brand Coordinator
hace 2 semanas
San José, San José, Costa Rica Essity A tiempo completoBrand/Product Coordinator TorkWe are looking for a strong leader to continue developing and growing the Professional Hygiene business.About the RoleThis role is responsible for developing Tork Business in Central America (Costa Rica, Guatemala, El Salvador, Honduras, Nicaragua, Panamá.We're looking for people who embody our values, aren't afraid to...
-
Rare Diseases Brand Lead
hace 2 semanas
San José, San José, Costa Rica AstraZeneca A tiempo completoOBJECTIVEAnalyse the environment and the market to set up clear objectives, create a brand plan, lead & coordinate the cross functional team to implement marketing strategies and tactics to maximise revenue, profit and improve patient experience of the assigned products. Develop talent of brand managers Jr, marketing associates and interns.TYPICAL...
-
Country Lead Cr
hace 2 semanas
San José, San José, Costa Rica Kimberly-Clark A tiempo completoCompany OverviewKimberly-Clark (NYSE:KMB) and its trusted brands are an indispensable part of life for people in more than 175 countries. We are headquartered in Dallas, Texas U.S.A. with approximately 46,000 employees worldwide and operations in 34 countries. Fueled by ingenuity, creativity, and an understanding of people's most essential needs, we create...
-
Risk Manager Ii, Brand Escalation and Engagement
hace 2 semanas
San José, San José, Costa Rica Amazon Support Services Costa Rica SRL - B20 A tiempo completo4+ years of compliance program management, legal, governance, audit, risk/loss prevention, or equivalent experience Bachelor's degree or equivalent Experience handling confidential informationAt Amazon we believe that customer trust is of paramount importance to anything we do. To continue building customer trust the Selling Partner Abuse team works with...
-
Network Country Manager Costa Rica
hace 2 semanas
San José, San José, Costa Rica WTW A tiempo completoThe Network Country Manager is a key member of the WTW global community. In addition to managing the international incoming accounts and service delivery to the Multinational Clients as part of their day-to-day job, they provide leadership and connectivity on a local and global level, drive the highest quality service on a consistent basis to Multinational...
-
Network Country Manager Costa Rica
hace 2 semanas
San José, San José, Costa Rica WTW A tiempo completoThe Network Country Manager Costa Rica es un miembro clave de la comunidad global de WTW. Además de gestionar las cuentas internacionales entrantes y la prestación de servicios a los Clientes Multinacionales como parte de sus responsabilidades diarias, brindan liderazgo y conectividad a nivel local y global, impulsan el servicio de la más alta calidad de...
-
Brand Coordinator
hace 2 semanas
San José, San José, Costa Rica Essity A tiempo completoMARKETING COORDINATOR CONSUMER TISSUE CENTRAL AMERICA - LOCATED IN COSTA RICA**We are looking for a Passionate Marketing/Commercial Coordinator with one to three years of experience and proven skills on retail, marketing, financials & business processes; capable of developing collaborative relations with multifunctional peers driving positive change.**About...
-
Brand Lead for Cardiovascular, Renal
hace 2 semanas
San José, San José, Costa Rica AstraZeneca A tiempo completoTypical Accountabilities Define sales potential, market share and propose budgets for assigned products Conceptualise and establish, campaigns, strategies and tactics of action plans for the assigned products, based on AZ global guidelines, International and LatAm guidelines Brand Plan Preparation. Manage and coordinate: Promotional material and campaigns...
-
Medical Manager
hace 2 semanas
San José, San José, Costa Rica Pfizer A tiempo completoROLE SUMMARYMedical Manager defines scientific strategy of an inline or pipeline product, category or disease area, to align with internal and external scientific customers. Design and execution of New Products Launches. Responsible for external stakeholders mapping and planning / implementation of external partnerships for medical projects implementation....
-
Oncology Brand Lead, Breast Cancer
hace 2 semanas
San José, San José, Costa Rica AstraZeneca A tiempo completoThe Oncology Brand Lead for Breast Cancer will set the vision and will lead the development and implementation of the strategic and tactical plan for the assigned oncology product portfolio based on a thorough market understanding and insights collection across all the cross functional team involving commercial, medical, access, and sales teams.With strong...
-
District Manager- Nutrition
hace 2 semanas
San José, San José, Costa Rica Abbott Laboratories A tiempo completoDistrict Manager for Nutrition Business, this position is based in Costa Rica.About AbbottAbbott is a global healthcare leader, creating breakthrough science to improve people's health. We're always looking towards the future, anticipating changes in medical science and technology.Working at AbbottAt Abbott, you can do work that matters, grow, and learn,...
-
Marketing Program Manager
hace 2 semanas
San José, San José, Costa Rica Intelliswift Software, Inc. A tiempo completoJob Title:Marketing Program Manager Location:San Jose, CA (Hybrid)Duration:6 monthsContract Type:W2 onlyPay Rate Range:$ $78.00/HourJob Scope Strategic Program Manager to work within Client's Global Marketing organization quickly learn Client's business and marketing best practices as you work with Client's marketing leadership and business stakeholders to...
-
Country Manager
hace 2 semanas
San José, San José, Costa Rica GomezLee Marketing A tiempo completoMisión del puestoEs responsable del desarrollo y ejecución de iniciativas que impulsen las ventas siendo el contacto local de las demás áreas de la marca cliente, como Gerentes de Cuentas, Marketing, Soporte, etc. Mantiene relaciones con las personas clave en el operador, garantizando su apoyo durante la implementación de acciones comerciales o el...
-
Logistics Manager
hace 2 semanas
San José, San José, Costa Rica Cummins A tiempo completoIRC Logistics ManagerOur culture believes in _POWERING YOUR POTENTIAL_. We provide global opportunities to develop your career, make your community a better place and work with today's most innovative thinkers to solve the world's toughest problems.We believe in flexibility for you to explore your passions while making an impact through meaningful work...
-
Delivery Manager
hace 2 semanas
San José, San José, Costa Rica Noventiq A tiempo completoNoventiq is hiringNoventiq (the brand name of Cyprus-registered Softline Holding plc) is a leading global solutions and services provider in digital transformation and cybersecurity, headquartered and listed in London. The company enables, facilitates and accelerates digital transformation for its customers' businesses, connecting 75,000+ organizations from...