Brand Lead

hace 3 semanas


San José, Costa Rica AstraZeneca A tiempo completo

Objetivo :

Ofrecer una sólida estrategia de marketing y ventas para la cartera actual y futura de vacunas e inmunología e impulsando una mentalidad sólida de gestión de cuentas clave para garantizar la ejecución de ventas.

Responsabilidades :

Diseñar y entregar el plan estratégico anual de marca con un plan táctico detallado, de actividades

Liderar la planificación y previsión financiera a corto, medio y largo plazo

Impulsar la innovación y el enfoque en el paciente a través de campañas y proyectos impactantes basados ​​en las necesidades del cliente y el entorno del mercado

Desarrollar una solución integrada de pacientes para ser la empresa líder en el área terapéutica designada y respaldar el desarrollo de programas médicos, de acceso al mercado

Determinar el marketing promocional y la combinación de canales, incluyendo enfoques digitales innovadores

Entregar el plan operativo, estrategia y contenido del canal, trabajando en colaboración con miembros clave del equipo para asegurar la ejecución y el logro de objetivos de la marca

Gestionar el presupuesto promocional y desarrollar casos de negocio para nuevas oportunidades y retorno de las inversiones.

Educación, Calificaciones, Competencias y Experiencia

Educación avanzada en ciencias naturales y/o negocios

Más de 3 años de experiencia farmacéutica o sanitaria

Más de 3 años de experiencia en marketing farmacéutico

Experiencia exitosa en lanzamiento de productos al mercado

Comprensión y uso de oportunidades digitales y nuevos medios

Conocimiento científico en la lectura de publicaciones, interpretación de datos y su transferencia al impacto comercial

Fuerte visión comercial y financiera.

Inglés y español avanzado

Innovación, pensamiento estratégico y liderazgo

Deseable

Experiencia en Inmunología, Vacunas y Enfermedades Infecciosas

Título avanzado (por ejemplo, MBA)

Date Posted

23-abr-2024

Closing Date

02-may-2024
  • Country Brand Lead

    hace 2 días


    San José, Costa Rica Pfizer A tiempo completo

    ONCOLOGY COUNTRY BRAND LEAD - JOB DESCRIPTION_ ROLE PURPOSE: Own brand strategy & implementation of marketing programs for key Pfizer portfolio brands in CAC. Define and drive country brand strategies, drive product growth and lifecycle management, forecast revenue and operating expenses of assigned brands, ensuring the realization of revenue and...

  • Brand Designer

    hace 1 semana


    San Jose, Costa Rica Gensler A tiempo completo

    Your Role Gensler’s Brand Design team is all about making people feel happy, surprised, smart, confident, important, beautiful. We’re fun, talented, passionate, and good at helping our clients enhance their brand and business performance. As a design firm, Gensler is committed to being client-first, diverse, exploratory, and sustainably minded. ...


  • San José, Costa Rica Johnson Controls A tiempo completo

    Support the Design team on pre-sales and post-sales multi-faceted projects with technical activities such as takeoff, drawings, bill of materials, leading a team of entry, mid and senior level engineers, drafters and designers. **Essential Functions** - Lead a team that provides the following services: - Support on Request for Proposals working on...


  • San José, Costa Rica AstraZeneca A tiempo completo

    **Objetivo**: Proporcionar planificación, ejecución, seguimiento y liderazgo en la gestión general de las necesidades de capacitación /desarrollo de la Fuerza de Ventas y/o roles de campo. **Responsabilidades**: Pensamiento Estratégico: - Identificar necesidades de capacitación y desarrollo para los roles de campo basadas en una necesidad real y en...


  • San José, Costa Rica The Coca-Cola Company A tiempo completo

    **Why being part of Coca Cola Latin America?** We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our...

  • Inside Account Rep

    hace 3 semanas


    San José, Costa Rica TD SYNNEX A tiempo completo

    In this role, you'll be part of Shyft Global Services, a wholly owned subsidiary of TD SYNNEX. We are a leading technology lifecycle service provider that partners with companies around the world to shift the way they do business. We're proud to deliver end-to-end product and customer lifecycle management services for original equipment manufacturers (OEMs)...

  • Manager Media Planning

    hace 4 semanas


    San José, Costa Rica The Coca-Cola Company A tiempo completo

    **Why being part of Coca-Cola Latin America?** We’re accelerating our momentum as the fastest-growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our...


  • San José, Costa Rica Mondelēz International A tiempo completo

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** **Purpose Role** **Purpose Role** **Main Responsabilities** - Development Mondelēz ecommerce path and achievement of goals aligned with user solutions (customers and clients). Working with eB2B...

  • Oral Care Consultant

    hace 4 semanas


    San José, Costa Rica Colgate-Palmolive A tiempo completo

    No Relocation Assistance Offered 154097 - San Jose, San Jose, Costa Rica Do you want to be part of a team that is building a future to smile about? What about having the opportunity to connect with others across the world, full of stimulating discussions, and making impactful contributions? If this is how you see your career, Colgate is the place to...


  • San José, Costa Rica Acuity Knowledge Partners A tiempo completo

    Education/ Experience and Skill Requirement- Minimum of 5 years of graphic design, interaction design, visual design, color theory, use of texture, typography, as well as visual presentation development and layout or user experience design, preferably within the financial services industry.- - Bachelor’s Degree required in graphic design, engineering or...


  • San José, Costa Rica Mondelēz International A tiempo completo

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It Matter.** You are a specialist in a process, workstream or area in Mondelēz International Digital Services, working to support impeccable service operations. **How you will contribute** You will use your...


  • San José, Costa Rica Realty Simplified LLC A tiempo completo

    REAL ESTATE TECHNICAL SALES CORE RESPONSIBILITIES - Work closely with prospects as a resource to provide solutions to their specific needs - Achieve weekly lead and contracts - Ability to work on the field as needed and provide written or over the phone report - Assessing clients' needs and presenting suitable options. - Work with sales team to develop...


  • San José, Costa Rica Gensler A tiempo completo

    What You Will Do - Oversee the day-to-day operations of the Talent Acquisition team across our different offices in LATAM. - Partner with our different Leadership teams to define, implement and execute effective recruitment strategies. - Represent Gensler as a Brand Ambassador, marketing our firm through best-in-class recruitment technology, and social media...


  • San José, Costa Rica Mondelēz International A tiempo completo

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You help execute the revenue management work stream to help us optimize the return on investment on our trade spend activities. **How you will contribute** You will: - Work with customer teams to...

  • B2b Marketing Coordinator

    hace 4 semanas


    San José, Costa Rica infinity talent solutions A tiempo completo

    **Key Responsibilities**: - Design content marketing strategies and set short - term goals - Develop content through storytelling, generating solid sales arguments - Create value propositions that communicate clearly to target audiences - Translate data into sales material and presentations that help the classifieds and advertising sales teams to sell...

  • Data Management Lead

    hace 4 semanas


    San Francisco, Costa Rica Bridgestone Costa Rica A tiempo completo

    Información de la Compañía Bridgestone Americas y sus subsidiarias desarrollan, fabrican y comercializan una amplia gama de neumáticos Bridgestone, Firestone y marcas asociadas para satisfacer las necesidades de sus clientes, manteniendo las operaciones de venta al mayoreo y de Equipo Original en una amplia línea de productos, incluidos...


  • San José, Costa Rica Amazon Support Services Costa Rica SRL A tiempo completo

    3+ years of design experience. - Bachelor’s or a higher degree in Visual Communications/Advertising Design/Graphic Design. - Strong time management skills and the ability to deal with ambiguity, self-prioritize, multi-task and meet tight deadlines. - Mastery of the principles of design, color theory, typography and graphics file creation optimized for...


  • San José, Costa Rica Marriott International, Inc A tiempo completo

    **Additional Information** El Controller estará a cargo de cuatro propiedades. Siendo estas AC Escazú, Residence Inn, Courtyard y Fairfield Alajuela **Job Number** 23150442 **Job Category** Finance & Accounting **Location** Residence Inn San Jose Escazu, Ave. Escazu Complex Prospero Fernandez Hwy, San Jose, Costa Rica, Costa Rica **Schedule**...

  • Trade Marketing

    hace 6 días


    San José, Costa Rica Mondelēz International A tiempo completo

    **Are you ready to join Mondelēz International?** **Join our mission to lead the future of snacks. Do it with pride.** **Responsibilities**: - Responsible for the development and execution of sales programs related to the innovation, distribution, marketing and promotion plans of their assigned category. - Key liaison between Customer Business Teams...

  • Medical Manager

    hace 2 días


    San José, Costa Rica Pfizer A tiempo completo

    ROLE SUMMARY Medical Manager defines scientific strategy of an inline or pipeline product, category or disease area, to align with internal and external scientific customers. Design and execution of New Products Launches. Responsible for external stakeholders mapping and planning / implementation of external partnerships for medical projects implementation....