Digital Marketing Strategist
hace 3 días
BairesDev is a leading IT services company with a strong presence in Latin America. Our company culture emphasizes innovation, diversity, and collaboration.
We are seeking a Digital Marketing Strategist to join our Marketing & Communication Team. As a key member of our team, you will be responsible for developing and implementing data-driven digital marketing strategies to drive business growth.
Main Responsibilities:
- Implement and optimize programmatic campaigns to maximize ROI
- Analyze digital data to identify trends and opportunities for improvement
- Plan and execute A/B tests to measure the effectiveness of our marketing efforts
- Monitor key online marketing metrics to track progress towards our goals
- Create and maintain custom reports using advanced Excel and Google Sheets techniques
Requirements:
- 4+ years of experience in digital marketing, preferably in B2B
- Strong analytical mindset and data-oriented approach to problem-solving
- Experience with AB testing and paid social media campaigns
- Advanced knowledge of Excel and Google Sheets
- Outstanding attention to detail and excellent communication skills
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