Marketing Branding Expert

hace 2 días


San José, San José, Costa Rica Bairesdev A tiempo completo

**Company Overview**

BairesDev is a leading software development company in Latin America, proudly recognized as the fastest-growing company in America. We have a diverse and multicultural team that is dedicated to delivering high-quality solutions to our clients.

We are committed to nurturing the professional growth of our employees by providing them with exciting projects and opportunities for career advancement.

**Job Description**

We are seeking a Marketing Branding Specialist to provide expert marketing guidance, brand analysis, and solutions that help us achieve our business goals and objectives. This is an excellent opportunity to be part of our Marketing team and position yourself for unique career growth opportunities.

Key Responsibilities:

  • Research and implement effective marketing strategies to build our brand and promote brand awareness.
  • Analyze sales funnels and customer intent.
  • Measure ROI of online and offline advertising campaigns.
  • Report on marketing KPIs such as leads, conversion rates, website traffic, and social media engagement.
  • Conduct competitive research and analyze benchmarking data in coordination with marketing, creative, and advertising departments.

Requirements:

  • 3+ years of experience in marketing or a similar field.
  • Thorough understanding of marketing elements (traditional and digital marketing) and market research methods.
  • Experience with Google Analytics, A|B testing, user testing, and other web analytics and optimization software.
  • Experience with data analysis.
  • Familiarity with UI/UX concepts and considerations.

Benefits:

  • 100% remote work.
  • H hardware setup for working from home.
  • Flexible hours - make your schedule.
  • Paid parental leave, vacation & holidays.
  • Diverse and multicultural work environment.
  • Innovative environment with structure and resources of a leading multinational.
  • Excellent compensation - well above the market average.
  • Opportunity to grow at the speed of your learning curve.


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