Digital Marketing Specialist for Premier Media
hace 4 semanas
At Premier Media, we are seeking a skilled Digital Marketing Specialist to join our team. This part-time, project-based position offers the opportunity to work with a fully remote team and collaborate with exciting businesses and projects.
**About the Role**:
This position involves developing and executing effective Google Ads campaigns for our clients, aligning with their marketing goals and objectives. Key responsibilities include conducting thorough keyword research, creating compelling ad copies, and monitoring campaign performance to optimize ad campaigns for maximum ROI.
**Requirements**:
Proven experience in managing Google Ads campaigns with a track record of driving successful outcomes. In-depth knowledge of the Google Ads platform, including campaign setup, keyword research, ad creation, targeting, and bidding strategies. Familiarity with Google Analytics and other relevant tools to track and analyze campaign performance.
**Benefits**:
Work with a fully remote team, completely remote and flexible schedule, location independence, and the opportunity to work with exciting businesses and projects.
**Responsibilities**:
Develop and execute effective Google Ads campaigns for our clients, aligning with their marketing goals and objectives. Conduct thorough keyword research to identify relevant and high-performing keywords for campaign optimization. Create compelling ad copies and engaging ad formats to maximize click-through rates and conversions. Monitor and analyze campaign performance, making data-driven decisions to optimize ad campaigns for maximum ROI. Implement A/B testing methodologies to experiment with different ad elements and improve campaign performance. Collaborate with clients and internal teams to gather campaign requirements, provide strategic insights, and deliver regular performance reports. Stay updated with the latest trends and best practices in Google Ads, search engine marketing, and digital advertising. Provide recommendations for website landing page improvements to enhance conversion rates. Maintain a strong understanding of clients' industries, competitors, and target audiences to ensure campaign success.
**About Premier Media**:
Premier Media is a performance marketing agency in NYC working with early-stage E-commerce brands to help them grow profitably online. From ad campaigns to content production to website and app development, we create experiences that bring your brand's promise to life.
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