Strategic Sales Insights Analyst

hace 17 horas


San José, San José, Costa Rica Tcs Expeditions A tiempo completo
Job Description

The Sales Data Analyst role at TCS Expeditions is a dynamic opportunity for an analytical professional to drive sales growth and optimize performance. As a key member of the sales team, you will be responsible for analyzing sales data, identifying trends, and providing actionable insights to inform business decisions.

Data Analysis and Visualization

You will collect and analyze sales data from various sources, including CRM systems, sales reports, and customer databases. Your expertise in statistical techniques will help identify patterns, correlations, and trends within the sales data. Based on this analysis, you will propose specific actions to implement and test to improve performance.

Reporting and Performance Tracking

You will assess the effectiveness of sales strategies, campaigns, and initiatives by measuring key performance indicators (KPIs) such as sales revenue, profit margins, conversion rates, and customer acquisition/retention rates. You will collaborate with sales, marketing, and finance teams to report on web analytics aligned with business goals.

Marketing Campaign Analysis

You will plan, track, and analyze marketing campaigns, measure their effectiveness, and impact on customer behavior. You will ensure data accuracy and provide recommendations for future marketing efforts.

Sales Support

You will work closely with the sales and marketing team to provide analytical support in developing effective sales strategies. This may include identifying target markets, evaluating pricing strategies, and assessing competitive positioning.

Analytics Tools and Tags Management

You will act as the business owner for analytics tools, including Softrip, Salesforce, SAC, Google Analytics, and any other tools used by the company. You will ensure the accuracy of data collection from business tools and specify improvements based on business needs.

Customer Behavior Analysis

You will perform website behavior and customer experience analysis to build online customer segments. You will identify underperforming areas of the website and recommend multivariate testing. You will provide data-driven rationales for defining changes to improve website performance.

Requirements

To be successful in this role, you should have:

  • 3+ years of administrative or general office experience
  • Experience supporting sales and/or account management teams is highly desirable
  • Demonstrated ability to provide administrative support to a diverse team in a fast-paced environment
  • Strong time management skills and ability to prioritize tasks independently
  • Effective verbal and written communication skills
  • Strong relationship-building skills and ability to work well with colleagues
  • Detail-oriented and deadline-driven
  • High-touch, timely customer service
  • Proficient in MS Office and Salesforce

Benefits

We offer a competitive salary, attractive commissions, health benefits, and paid time off. We believe in fostering a diverse, equitable, and inclusive environment where everyone can thrive.



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