Marketing Insights Analyst
hace 6 días
BairesDev is a global IT services company with a diverse and multicultural workforce. Our company culture emphasizes innovation, teamwork, and professional growth.
We are seeking a Marketing Insights Analyst to join our Marketing & Communication Team. As a key member of our team, you will be responsible for analyzing complex data sets to inform our marketing strategies and drive business growth.
Main Responsibilities:
- Analyze digital data to identify trends and opportunities for improvement
- Develop and implement data-driven digital marketing strategies
- Measure and report on the effectiveness of our marketing efforts
- Collaborate with cross-functional teams to align marketing efforts with business objectives
Requirements:
- 4+ years of experience in digital marketing, preferably in B2B
- Strong analytical mindset and data-oriented approach to problem-solving
- Experience with AB testing and paid social media campaigns
- Advanced knowledge of Excel and Google Sheets
- Excellent communication and collaboration skills
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