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Global Marketing Data Strategist
hace 1 semana
**Role Overview**
The Coca-Cola Company is transforming its marketing data approach to become more consumer-centric, delivering distinctive and competitively advantaged marketing.
We are seeking a highly skilled Global Marketing Data Measurement expert to lead our next-generation data strategy and collaborate with our Operating Units to develop solutions that drive business outcomes.
This role will focus on leading the relationship with current data suppliers, partnering with Operating Units and Global Platform Services teams to guarantee optimal service delivery and data quality.
Key responsibilities include:
- Leading the innovation roadmap with suppliers to address pain points in coverage, speed of insights, and data granularity
- Synchronizing LATAM OU with Global Team standards and ways of working
- Defining data delivery requirements, ingestion, cleaning, metric construction, and warehousing for consistent and accurate data across our foundational shopper information base
**Requirements**
To succeed in this role, you will need:
- A Bachelor's Degree, MBA or Advanced Degree preferred
- A minimum of 6 years of work experience in Marketing Data Measurement
- Experience working across teams and geographies in a complex global environment
**What We Offer**
Join The Coca-Cola Company at a time of amplified focus on data, technology, and consumer centricity. As a member of our team, you will have the opportunity to work with iconic and innovative brands, diverse customers, and a globally networked organization.
