Business Analyst

hace 2 días

Heredia, Costa Rica Fusionhit A tiempo completo

FusionHit is a "people first" nearshore Engineering Firm headquartered in Costa Rica.
We have clients all over the US but this project will be based in Eastern Time.
Must be authorized to work in Costa Rica, El Salvador or Colombia to apply.
**Responsibilities**
- Provide insights and actionable recommendations to improve campaign performance.
- Analyze marketing leads by channel by leveraging Excel and Microsoft Power BI.
- Report on web traffic from all social media channels and engagement levels
- Make action-oriented recommendations to senior management with the goal of transforming our marketing and sales strategies.
- Build and continuously evolve cohesive Social media listening framework in line with organization strategy
- Identify KPIs and drivers of customer behavior.
Proactively develop and report findings and recommendations to senior management.
- Validate, mine, and join data from multiple internal/external sources including social media
- Perform analysis of product sales and market trends to project future growth opportunities and competitive positioning.
- Review marketing expenditures/budgets and make recommendations to improve investment returns.
- Create Power BI dashboards for use within the Marketing Department and by senior management.
**Required Experience and Skills**
- 2+ years of experience in Business analysis capacity (marketing, advertising, and social media experience preferred) with a command of the terminology, methods, strategies, and fundamental metrics used.
- A clear understanding of basic financial, statistical, and economic concepts.
- Advanced knowledge of Excel with an in-depth understanding of pivot tables and Excel functions; strong knowledge of other interactive data visualization products and business intelligence tools (Tableau preferred).
- Familiarity with data warehouses and relational database systems.
- Strong experience with SQL.
Polished communication and interpersonal skills -** a minimum of C1 English speaking ability**
- Entrepreneurial spirit and the drive needed to experiment and then implement change.
- Ability to act independently; proactively developing recommendations based on data exploration.
- Degree in Business/Business Analytics or a B.S.
degree in a quantitative discipline such as Applied Mathematics, Computer Science or Statistics.
**Nice to have Skills**:

- Experience with social media management tools, like Sprinklr, one direct, meltwater, etc.
- AWS experience including database experience with PostGres and/or Redshift
**Perks**:

- WFH (5 days).
- Medical Insurance.
- Corporate Udemy account.
- Flexible Time.
- Tech Talks.
- Career Path.
- Recreational Company Activities.
- High-end equipment (Lenovo laptop, dual monitor).
- Social Program (HitCommunity).
- Company Awards.
- Much more
**Are you curious already?
**

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