Fac Marketing Activation Manager Nlao
hace 7 meses
**Propósito del cargo**:
**Liderar el desarrollo y crecimiento del negocio local, desarrollo e implementación la estrategia y planes anuales de marketing, así como la innovación y los Commercial Programs generando mayor valor y consumo de nuestros productos, garantizando el cumplimiento de los objetivos de la categoría en el negocio local.**:
**Responsabilidades claves de la posición**:
**Business Management & Value Creation: Liderar el desarrollo y crecimiento del negocio local**:
- ** Entender el comportamiento del negocio y el entorno competitivo (diagnóstico) para identificar oportunidades y definir la estrategias de crecimiento del negocio**:
- ** Análisis del comportamiento del consumidor local e identificar oportunidades para incentivar mayor consumo de nuestros productos y recomendar el portafolio apropiado para la categoría**:
- ** Contribuir a la creación de una Cultura de Ejecución en KC, manteniendo un enfoque de seguimiento sobre las Variables Claves de Éxito (KPI’s y DPSM de ejecución)**:
- ** Monitorear y analizar continuamente la evolución de nuestras marcas/negocios**:
- ** Asegurar el cumplimiento de los objetivos del negocio, compensando las desviaciones con nuevos planes.**:
- ** Participar en Demand/Product Review representando categoría y cluster para refñejar estrategia y planes de las marcas en proceso siguiendo el Gold Standard**:
- ** Alinear las innovaciones y relanzamientos de productos con las necesidades locales**:
- ** Generación de códigos y la estructura para el abastecimiento de los productos a los países.**:
**Desarrollo y Fortalecimiento de Equity de nuestras Marcas**:Implementación Local de CP y Adv. Local**:
- ** Monitorear los indicadores de construcción de equity de marca**:
- ** Liderar el diseño e implementación de planes de MKT y la segmentación y estrategia de nuestras marcas logrando una ejecución que cumpla con KPIs establecidos.**:
- ** Asegurar la efectividad y la creación de valor en el contacto con nuestros consumidores (ej. Acciones de BTL y/o Promocionales)**:
- ** Liderar la implementación y activación de Commercial Programs, basados en los planes planteados**:
- ** Liderar la ejecución de las promociones al consumidor (desarrollo y evaluación final)**:
- ** Dar soporte al equipo de Trade Marketing en la implementación de Commercial Programs**:
- ** Liderar la implementación de los Big Bets en el cluster**:
**Responsable de la correcta implementación de precios en el cluster**:
-
Activation Manager Caricam | Snacking Activation Role
hace 1 semana
San José, San José, Costa Rica Mondelez International A tiempo completoAbout the Job:We are seeking an experienced Activation Manager to join our team at Mondelez International. As a key member of our Category Planning & Activation team, you will play a crucial role in driving business growth and delivering results.Job Description:The successful candidate will be responsible for activating promotional campaigns and initiatives...
-
Fac Brand Activator
hace 1 semana
San José, Costa Rica Kimberly-Clark A tiempo completoFAC Brand Activator En Kimberly-Clark nos enfocamos en atraer y retener, a las personas más talentosas y profesionales que deseen unirse al mejor equipo, brindando oportunidades de crecimiento interno así como el mejor ambiente laboral para trabajar. Buscamos un o una especialista en mercadeo, en el sector de Consumo Masivo. Con experiência en procesos...
-
Activation Manager Caricam
hace 2 semanas
San José, Costa Rica Mondelēz International A tiempo completo**Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS)...
-
Cp&a Shopper Activation Manager
hace 2 días
San José, Costa Rica Mondelēz International A tiempo completo**Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS)...
-
Category Activation Lead
hace 1 mes
San José, San José, Costa Rica Mondelez International A tiempo completoOverviewMondelez International, a leading global snack company, seeks an experienced Category Activation Lead to join its team in Costa Rica. This role is part of our Latin America presence, which includes 13 countries and over 1,700 employees.Job SummaryWe are looking for a skilled professional with at least 8 years of experience in trade marketing and...
-
Shopper Marketing Manager Gums
hace 1 día
San José, Costa Rica Mondelēz International A tiempo completo**Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS)...
-
San José, Costa Rica Mondelēz International A tiempo completo**Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS)...
-
Frontline Marketing Manager de Nicaragua
hace 4 días
San José, Costa Rica The Coca-Cola Company A tiempo completo**Why being part of Coca-Cola Latin America?** We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our...
-
Senior Snacking Activation Lead
hace 4 semanas
San José, San José, Costa Rica Mondelez International A tiempo completoDrive Innovation in Snacking with Mondelez InternationalAbout the Role:We are seeking a seasoned Senior Snacking Activation Lead to join our team at Mondelez International. In this role, you will lead the activation of promotional campaigns across our customer base, driving snacking innovation and growth.Key Responsibilities:Engage with brand and category...
-
Data Activation and Targeting Specialist
hace 2 meses
San Francisco, Heredia, Costa Rica Experian A tiempo completoAbout ExperianExperian is a leading global information services company that empowers consumers and businesses to make informed decisions. We help individuals manage their data with confidence, while enabling businesses to thrive through smarter decision-making.The RoleWe are seeking a highly skilled Digital Audience and Activation Specialist to join our...
-
Product Launch Activation Specialist
hace 2 semanas
San José, San José, Costa Rica Mondelez International A tiempo completoAbout This RoleWe are seeking a highly skilled Product Launch Activation Specialist to join our team at Mondelez International. In this role, you will be responsible for ensuring the successful launch of new products across various customer bases.Key Responsibilities:Engage with brand and category teams to develop channel requirements and timelines for...
-
Shopper Marketing Manager Caricam
hace 7 meses
San José, Costa Rica Mondelēz International A tiempo completo**Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You ensure that promotional campaigns and initiatives are activated across the customer base. You explain the activation vision, provide support materials and develop in-store point-of-sale (POS)...
-
Marketing Manager
hace 5 días
San José, Costa Rica Linx Digital Agency A tiempo completoAs a Marketing Manager, you will provide strategic and practical advice to optimize our company’s marketing efforts to ensure that our marketing operations outperforms our competition. You will develop marketing strategies, generate new business leads, and oversee all activities related to marketing. You are required to perform the following duties and...
-
Commercial Efficiency Leader North Lao
hace 7 meses
San José, Costa Rica Kimberly-Clark A tiempo completoEn Kimberly Clark nos enfocamos en atraer y retener, a las personas más talentosas y profesionales que deseen unirse al mejor equipo global, brindando oportunidades de crecimiento interno así como el mejor ambiente laboral para trabajar. Nos encontramos en la búsqueda de un(a) **Commercial Efficiency Leader North LAO.** **OBJETIVO** - Diseñar y...
-
Marketing Manager
hace 2 días
San José, Costa Rica Emerson A tiempo completoAs Marketing Manager you will: - **Promotion **of Emerson flow instrumentation products & solutions focusing on high differentiations and their features to a target audience, including internal and external customers - Flow product marketing manager also requires deep interaction & collaboration with the sales teams to educate them on the product’s...
-
Marketing Program Manager
hace 7 meses
San José, Costa Rica Intelliswift Software, Inc. A tiempo completo**Job Title**:Marketing Program Manager ** Location**:San Jose, CA (Hybrid) **Duration**:6 months **Contract Type**:W2 only **Pay Rate Range**:$68.00 - $78.00/Hour **Job Scope** - Strategic Program Manager to work within Client's Global Marketing organization - quickly learn Client's business and marketing best practices as you work with Client's...
-
Senior Marketing Operations Manager
hace 2 meses
San José, San José, Costa Rica Intelliswift Software, Inc. A tiempo completoJob Title: Senior Marketing Operations ManagerJob Description:We are seeking an experienced Senior Marketing Operations Manager to join our team at Intelliswift Software, Inc. as a Marketing Program Manager.Key Responsibilities:• Lead the development and implementation of comprehensive operational plans to manage complete project lifecycles for complex...
-
Digital Audience Specialist
hace 2 meses
San Francisco, Heredia, Costa Rica Experian A tiempo completoAbout the RoleWe are seeking a skilled Digital Audience Specialist to join our team, responsible for creating targeted audiences and driving activation to various destinations. This role will involve working closely with Experian sales and clients to design and implement effective marketing strategies.
-
Marketing Manager
hace 7 meses
San José, Costa Rica PPS House Buyers A tiempo completoWe're looking for a highly motivated and organized remote marketing assistant to join our team! You'll be a key player in crafting and executing strategic marketing initiatives that drive results. Fluent English speakers with a passion for marketing and lead generation are encouraged to apply! If you enjoy marketing and are a good problem solver, can think...
-
Content Marketing Manager
hace 7 meses
San José, Costa Rica VirtuPartner A tiempo completoWe are seeking an experienced and talented Content Marketing Manager to lead our content strategy, creation, and promotion efforts. In this role, you will be responsible for developing and executing a comprehensive content marketing plan that drives brand awareness, engagement, and lead generation. **Responsibilities**: - Content Strategy: Develop and...