Senior Manager Growth Marketing Talent, San José

hace 3 semanas

San José, Costa Rica Andela A tiempo completo

**About Andela**
Andela exists to connect brilliance and opportunity. Since 2014, we have been dedicated to breaking down global barriers and accelerating the future of work for both technologists and organizations around the world.
For technologists, Andela offers competitive long term career opportunities with leading organizations, access to a global community of professionals, and education opportunities with leading technology providers.
For companies, Andela provides access to a global network of fully integrated team members that unlock their business' innovation and growth potential.
We are excited to continue building our remote first team with incredible people like you

**About the role**
Andela is looking for a Growth Marketing Senior Manager specialising in growing our Talent Network platform. As a key member of our organization, you'll play an integral role in Andela's creation of a world-class inbound marketing engine. You'll work closely with talent operations, marketing, and creative teams to bring the best technologist talent to Andela's breadth of services. You will keep a pulse on all things in the digital services space and launch campaigns that generate meaningful MQLs for our talent acquisition team. You'll leverage your skills to build a stellar growth strategy and connect us with potential talent pools around the world.

**Responsibilities**:

- Lead and grow a team of content, digital, and regional growth managers.
- Create growth hacking strategies to drive a world-class inbound engine to attract more users to our talent platform
- Strategise and help maintain a calendar designed to attract a targeted audience (blog posts, whitepapers, ebooks, reports, webinars, infographics, paid media strategies, etc.)
- Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content
- Continually look for new ways to generate leads and manage targeted list development
- Project manage and collaborate with internal teams and external partners to deliver project scopes on time and budget
- Continually track, monitor, and optimise multi-channel and report on its effectiveness and success
- Establish closed-loop analytics with talent acquisition to understand how our inbound marketing activity turns into users of the platform, and continually refine our process to convert them into billing technologist
- Conducting customer, competitor, and product research

**Qualifications**:

- 8+ years of talent marketing experience in a digital environment for a technical company, talent marketplace, or digital services space. Ideally, you should have managed a team of content, digital, and growth marketers for some portion of that time
- 3+ years of experience managing people and teams
- Proven working experience in generating high-yield inbound engines with measurable ROI
- Proven track record designing and executing successful growth campaigns in emerging markets such as Latin America
- Solid experience with paid media, link building, content strategy, and a well-rounded way of thinking about inbound
- Proficiency and comfort with marketing automation tools
- The data-driven mindset with the ability to measure leading and lagging metrics, and is capable of quickly crafting experiments and learning cycles
- The ability to generate repeatable playbooks is a must
- Excellent written and verbal communication
- Humble and willing to learn/grow. We need confident and capable leaders who want to help each other succeed as much as they want to help our talent succeed.
- Comfortable working in a fast-paced, always-evolving, scaling startup.
**Benefits**
- Fully Remote work culture - we hire globally and all of our roles are fully remote
- Bring your own device stipend - buy your own laptop with funds from Andela
- Quarterly work from home stipends
- Flexible working hours
- Equity (as a part of compensation package)
- Healthcare, 401k / pension (US only)
- Andela Affinity Groups
- Growth & development paths
- Generous Paid Time Off, Parental Leave, Compassionate Leave
- And more to come We're on a journey to reimagine global benefits at Andela
At Andela, we outcompete through diversity. We know that our strengths lie in the multiplicity of talents, perspectives, backgrounds & orientations resident in our community and we take pride in that. Andela is committed to a work environment in which all individuals are treated with respect and dignity. Each individual has the right to work in a professional atmosphere that promotes equal employment opportunities and prohibits discriminatory practices. Andela provides equal employment opportunities and workplace to all employees and applicants without regard to factors including but not limited to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, pregnancy (including breastfeeding), genetic information, HIV/AIDS or any other medical status

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