Creative Execution Manager

Creative Execution Manager is a seasoned professional role. Applies in-depth disciplinary knowledge, contributing to the development of new techniques and the improvement of processes and work-flow for the area or function. Integrates subject matter and industry expertise within a defined area. Requires in-depth understanding of how areas collectively integrate within the sub-function as well as coordinate and contribute to the objectives of the function and overall business. Evaluates moderately complex and variable issues with substantial potential impact, where development of an approach/taking of an action involves weighing various alternatives and balancing potentially conflicting situations using multiple sources of information. Requires good analytical skills in order to filter, prioritize and validate potentially complex and dynamic material from multiple sources. Excellent communication and diplomacy skills are required. Regularly assumes informal/formal leadership role within teams. Involved in coaching and training of new recruits. Significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization. Work and performance of all teams in the area are directly affected by the performance of the individual.

Responsibilities:

• Collaborate with cross-functional teams to execute successful marketing campaigns, consistently achieving business objectives.
• Ensured flawless execution of marketing campaigns through effective cross-team collaboration, meeting all established goals.
• Serve as a subject matter expert, evaluating marketing requests and determining optimal strategies for collateral updates.
• Leverage self-service content editing tools to efficiently update marketing collateral, adhering to established procedures.
• Provide expert guidance on content editing best practices, empowering teams to utilize self-serve tools effectively.
• Direct external studio agency to make edits to collateral out of scope for self-serve tool.
• Assesses for impacts and potential need for additional testing to ensure overall channel integrity.
• Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement.
• Identify and manage issues to resolution.
• Manage internal legal, compliance and creative reviews and approvals for marketing campaigns.
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

• 5-10 years' experience in executing marketing campaigns through Direct Mail and E-Mail channels.
• Experience managing marketing campaigns is a must.
• Strong project management skills, attention to detail, and ability to manage multiple tasks/projects at once.
• Creative problem solving and sense of ownership.
• Requires attention to detail, excellent project management skills, good communication and problem-solving skills.
• Excellent organization skills and ability to manage multiple tasks/projects at once.
• Creative problem solving and sense of ownership.
• Solid communication, presentation and project management skills.
• Ability to work well under tight deadlines in a fast-paced and team-oriented environment.

Education:

• Bachelors/University degree or equivalent experience

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Job Family Group:
Marketing

Job Family:
Marketing Program Management

Time Type:
Full time

Most Relevant Skills
Please see the requirements listed above.

Other Relevant Skills
Communication, Marketing, Project Management.

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