Digital Center of Excellence Specialist

**About us**:
OTSI is a leading global technology company offering solutions, consulting, and managed services for businesses worldwide since 1999. OTSI serves clients from its 15 offices across 6 countries around the globe with a “Follow-the-Sun” model. Headquartered in Overland Park, Kansas, we have a strong presence in North America, Central America, and Asia-Pacific with a Global Delivery Center based in India. These strategic locations offer our customers the competitive advantages of onshore, nearshore, and offshore engagement and delivery options, with 24/7 support. OTSI works with 100+ enterprise customers, of which many are Fortune ranked, OTSI focuses on industry segments such as Banking, Financial Services & Insurance, Healthcare & Life Sciences, Energy & Utilities, Communications & Media Entertainment, Engineering & Telecom, Retail & Consumer Services, Hi-tech, Manufacturing, Engineering, transport logistics, Government, Defense & PSUs.

Our focused technologies are:

- Data & Analytics (Traditional EDW, BI, Big data, Data Engineering, Data Management, Data Modernization, Data Insights)
- Digital Transformation (Cloud Computing, Mobility, Micro Services, RPA, DevOps)
- QA & Automation (Manual Testing, Nonfunctional testing, Test Automation, Digital Testing)
- Enterprise Applications (SAP, Java Full stack, Microsoft, Custom Development)
- Disruptive Technologies (Edge Computing/IOT, Block Chain, AR/VR, Biometric)

OTSI (Object Technology Solutions, Inc) has an immediate opening for a Digital Center of Excellence Specialist

DIGITAL CENTER OF EXCELLENCE SPECIALIST (HYBRID/HEREDIA)

MAJOR RESPONSIBILITES:
- Partner with teams across marketing, strategy and operations, and Enterprise Data and Analytics to understand our digital funnel and measurements, uncover opportunities to achieve business objectives across digital channels.
- Support best practices ideation for campaign setup, optimization, and troubleshooting across various paid channels such as search, paid social, content syndication, and paid display.
- Translate data into actions and recommendations for the team - appropriately interpret, build findings, and fully exploit insights to maximize the business impact of digital marketing, identify causal relationships between marketing actions and outcomes.
- Support the team to drive, and manage A/B, multivariate, and holdout testing programs end-to
- end, from initial test design through to insight generation across multiple channels and business segments.
- Produce integrated quarterly forecasting reports and manage weekly and monthly budget pacing models to ensure campaigns are on-pace and delivering against business KPIs.

**Requirements**:

- Understanding of B2B and SaaS marketing.
- Hands-on experience managing paid media campaigns across variety of channels such as search, social, content syndication, and display.
- Operating on platforms such as Google, Demandbase, Facebook, LinkedIn, Twitter, and Integrate.
- An in-depth reporting and data background to unlock insights of marketing performance across programs, strategies, and datasets.
- Prior experience with ABM campaigns and reporting methodologies for account engagement and account acceleration would be advantageous.
- Experience using BI and data visualization tools such as Tableau, Power BI, Salesforce, and

Adobe Analytics.
- Expert proficiency in Excel (pivot tables, lookups, functions, formulas), HTML, CSS, and JavaScript. Bonus points for SQL, Python or R.
- Analytical skills (qualitative and quantitative) to be able to understand & communicate any additional reporting requirements to cross-functional teams & to communicate data insights effectively.
- Demonstrated success using attribution models to understand user behavior, lower acquisition costs, improve goal conversion, and optimize marketing performance across a variety of outbound and inbound programs.
- Self-motivated, results-driven, excellent organizational skills and extremely detail-oriented. Must be able to prioritize and meet deadlines in a fast-paced environment.
- Familiarity with Adobe suite of products such as Adobe Analytics, Adobe Audience Manager, Adobe Campaign, Adobe Launch, prior experience with a DMP a plus.

**Job Information**:
Job Opening ID

**OTSI_1106_JOB**
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Industry

**Technology**
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City

**San José**
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State/Province

**San José**
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Country

**Costa Rica**
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Zip/Postal Code

**10101