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Channel Campaign Strategist
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Zillow is reimagining real estate to make it easier to unlock life's next chapter. As the most-visited real estate website in the United States, Zillow and its affiliates help movers find and win their home through digital solutions, first-class partners, and easier buying, selling, financing, and renting experiences.
Responsibilities and Expectations- Partner with marketing strategy teams to recommend campaign configuration based on knowledge of platform capabilities, audience data, and marketing requirements.
- Build and supervise channel and audience health reports in partnership with data and marketing technology teams, regularly reviewing how campaigns align with benchmarks and sharing insights with marketing strategy partners.
- Gain familiarity with internal data and sources, using this understanding to define and standardize audiences and guide experimentation in CDP/ESP.
