Public Relations and Communications Leader
hace 3 semanas
Your Role
- specifically in the central American and Caribbean markets.
We are looking for a highly motivated individual, a strategic thinker with an understanding of the built environment and real estate market, who can interpret Gensler’s brand and experience, and curate it into engaging communications strategies.
What You Will Do
- Work with Regional Leadership to develop and implement PR strategies and campaigns for our key LATAM markets.
- Position our regional leadership and design talent, industry-leading research, and real-time thought leadership with major news outlets, leveraging your robust network of media relationships.
- Develop and execute a holistic media relations program with a shared set of KPIs, including our approach to awards and other brand positioning opportunities.
- Craft and pitch meaningful and impactful stories about Gensler people and projects to the appropriate media outlets (print, social, digital, etc.).
- Coordinate interviews, media training and reporter follow ups for Gensler spokespeople.
- Guide high-level decision making with experience in PR risk issues and developing scenarios.
- Lead industry speaking engagements on behalf of the regions thought leaders.
- Work closely with Global Firmwide PR and Marketing teams on global campaigns by creating relevance in local market.
- Seek to understand the region’s portfolio, the firm’s structure and actively seeks out best practices for use in regional PR efforts.
- Grow a team who will drive our media relations strategy under your leadership.
- Cultivate relationships with journalists and reporters across major news outlets and industry trades.
- Manage engagement with any outside agency partners.
Your Qualifications
- Minimum requirement of a bachelor’s degree in Public Relations, Communications, Marketing, or related field.
- 10+ years of experience in a PR position; experience in the real estate, design or building industries is of interest; agency or journalism experience is helpful.
- Bilingual (English and Spanish).
- Experience developing business in Mexico, Central and South America markets.
- Strong relationships with key national, global architecture and design trade media + consumer lifestyle, news, and business media, and proven track record of placing significant stories.
- Knowledge of central America and Caribbean markets.
- Experience collaborating with and counseling senior executives (Managing Directors, Subject Matter Experts, et. al.).
- Works well as a member of a team, forward-thinking ambitious person.
- Ability to adapt in dynamic settings with “make it happen” leadership skills.
- Excellent communication, writing, conceptual design skills.
- Proven ability to set and manage personal priorities and move projects forward with mínimal guidance; senior-level initiative; and problem-solving ability.
Please submit a cover letter, resume, and portfolio. The cover letter should address the key characteristics highlighted in the position description and should communicate the reasons why your skillset and background are ideal for this role.
Life at Gensler
At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions and hackathons, to “Well-being Week,” our offices reflect our teams’ diverse interests.
We encourage our employees to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, paid holidays and paid time off. We also offer profit sharing, and twice annual bonus opportunities.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.
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