Senior Marketing

hace 1 semana


San José, Costa Rica Fragomen A tiempo completo

We are seeking a **Senior Marketing & Business Development Coordinator **to join our team in the Americas region. The position will support our marketing and business development strategy for the Latin America practice. The emphasis is on attracting, retaining and engaging clients. This is an opportunity for an individual to grow and develop in an exciting and varied role in a fast-moving part of the business.

The role will work closely with the Business Development Manager in Sao Paulo and the wider Marketing & Business Development team as well as LATAM Partners and other immigration professionals. Globally, the marketing and business development function is made up of 38+ professionals covering the full range of strategic marketing and business development support for the firm and promoting exceptional client service.

**How you will make a difference as a Senior Marketing & Business Development Coordinator**:

- Support the execution of business development plans to support organizational objectives for the office and region
- Drive client teams and assist with research, support and actions for the Client Care Program
- Identify potential business opportunities with new and existing clients through client targeting
- Work with broader team on effective client focus and retention strategies
- Identify external profile-raising opportunities and tactics for promotion and follow up
- Support the pitch, presentation and business review process
- Coordinate with the Marketing team actions to strengthen the brand in the countries under responsibility.
- Monitor the competitors’ activities, including M&A, news, trends and key contacts
- Lead, develop and maintain relationship with strategic alliances
- Lead business development activities for named strategic partners - identify business growth opportunities
- Carry out market research and track industry, client and competitor news and information
- Work with wider team to help prepare partners and other client-facing teams for pitch presentations, business reviews and other presentations
- Track and maintain live opportunities in our CRM system
- Coordinate post-RFP debrief and feedback sessions, as appropriate, to inform future strategy
- Strategize with the events team to identify key clients and targets for virtual and in-person events
- Build strong relationships with key stakeholders across the region and the wider firm
- Work with colleagues across the region to identify and promote opportunities for collaboration and continuous improvement
- Provide support on client-centered activities related to diversity, equity & inclusion
- Provide additional support to the broader Marketing and Business Development department as needed

**Let’s talk if you have the following qualifications and experience**:

- Bachelor’s degree in Marketing, Business, Communications or related field
- 4+ years of experience in a professional business environment, preferably with a background from legal or professional services industry in a generalist marketing and business development role
- Knowledge of Latin America and Caribbean Region
- English and Spanish proficiency (Portuguese is a plus)
- Excellent written and oral communication skills, including strong writing and editing skills for drafting concise and polished communications to senior level stakeholders
- Detail oriented, organized, self-motivated, resourceful, with excellent grammatical and proofreading skills and a high attention to detail
- Proven track record of dealing with and influencing senior stakeholders, poise and professionalism when interacting with internal and external contacts
- Can-do and proactive attitude
- Strong computer skills, including advanced knowledge of Microsoft Word, Excel and PowerPoint; knowledge of Salesforce, InterAction or another CRM preferred
- Ability to prioritize workload in an environment with shifting priorities and deadlines
- Ability to work independently as well as part of a broader team



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