Campaign & Creative Manager Ii, Amazon Ads

hace 7 meses

San José, Costa Rica Amazon Support Services Costa Rica SRL A tiempo completo

3+ years of digital advertising and client facing roles experience
- Bachelor's degree
- Experience leading projects and driving process improvement initiatives to completion.

The CCM organization is customer obsessed, and our customers include all Amazon advertisers. We consider the needs of all our advertising customers, and we strive to delight them through our creative and campaign services.

You are a significant and autonomous contributor, delivering high-quality results. You are able to manage complex campaigns (from pre-sales to post-sales stages), where the strategy is already defined. You are data-driven. You deliver insights at the brand level. You use your creative expertise to design the right campaign to meet advertiser needs, goals, and timelines. You help determine the right launch approach. You partner with advertisers and internal stakeholders (e.g., account team, design teams, ad operations, ad policy, etc.) to scope campaign efforts, recommend products, set priorities, milestones, and drive timely delivery. You audit, monitor, and review campaign and creative performance of your accounts(s), updating project plans to make sure actions remain optimal for shared goals. You provide insights that inform creative decisions and drive increased performance (current and future campaigns). You educate advertisers on ad policy, historical experiences (past performance) and creative-insight testing results. You evaluate creative performance in the post-sales phase to make recommendations to advertisers. You may identify new opportunities for your accounts.

You focus on a great advertiser experience. You accelerate campaign progress by driving crisp and timely decisions, and escalating appropriately (e.g., critical situations, when advertiser sentiment is trending negative, etc). You are proficient at transforming raw thoughts into clear, consistent, accurate documentation and/or direction. You effectively present concepts to advertisers, managers, and leadership. You answer in detail. You make internal and external connections, making sure the right people are part of the right conversations at the right time. You plan effectively for the unexpected and ensure solutions are delivered. You troubleshoot issues, identify and clear blockers, and mitigate risks. You are able to recognize when a proposed campaign may be too complex or when advertiser expectations may not be met. You provide alternative recommendations (e.g., rolling launch vs. complete campaign launch).

Key job responsibilities
- As part of an account team, you manage complex campaigns for higher-Service Level accounts and/or multiple-brand advertiser(s) that may cross verticals and/or regions. The problems you solve for a campaign are complex, but your solutions are as simple as possible.
- You assess, develop, and advise on advertisers’ overall campaign strategy. You identify category trends, past performance metrics, and creative insights. You aggregate these to make recommendations to advertising executives
- You define and scale new opportunities to improve performance for your accounts.
- You define clear campaign goals and objectives. You drive crisp decisions in your area about what moves forward and in what priority order.
- You communicate ideas effectively, verbally and in writing, to a wide range of audiences
- You contribute to team strategic vision statements, playbooks, roadmaps, and business reviews.
- When confronted with discordant views, you are able to find the best way forward and influence others to follow. You collaborate successfully with customers, stakeholders, and advertisers.
- You are a simplifier. You judiciously add, refine, and remove workflows.
- You are able to solve ambiguous problems and proactively identify and mitigate risks
- You actively recruit and develop others by mentoring

San Jose, H, CRI
- 3+ years of client or vendor facing roles with a focus in relationship management and negotiation skills experience
- Experience aggregating and analyzing internal and external campaign metrics to assess performance drivers and identify insights
- Proficiency in French language is preferred but not mandatory.

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